By Scott Lorenz
Westwind Communications Book Marketing
Authors, put down your pen and go explore the many book fairs and festivals around the country. You won’t be sorry!
After writing diligently for weeks and months on end it’s time to get invigorated! Nothing does the job like meeting people who love books and write books. Check out this list of book festivals and fairs authors can attend for 2016. These events are an excellent way for authors to meet book buyers and reviewers, interact with fellow authors and publishers, meet your readers and find new ones too. As an author you can network with book industry leaders, locate the help you need, such as a publicist or book editor, and learn what’s new in the marketplace.
Book fairs usually want speakers. By volunteering to speak, authors not only gain great exposure but can also add that appearance to their resume and press releases. One of my author clients was a member of a panel of authors at a Southern Book Festival. I issued a press release about it and added it to her accomplishments on her bio. Not only is she a respected author but she’s now an author admired by her peers. It’s these little things that all add up in the minds of reviewers and the media when they decide who they will write about. If you want to land a panel gig or speaking slot you must plan ahead; dates for panel participants, speakers and autograph sessions are usually arranged months in advance.
For more upcoming book events check out C-SPAN2 at: http://www.BookTV.org and click on the Book Fairs tab. For more information about book events and book marketing visit http://www.Book-Marketing-Expert.com
Here’s my list of upcoming book fairs and events that are worthy of your attendance in 2016 as of the date of this publishing:
- Santa Barbara Writers Conference, June 5-10, 2016, in Santa Barbara, California. There will be more than 20 different instructional workshops each day. http://www.sbwriters.com
- Printers Row Lit Fest, June 11 & 12 2016, Chicago, Illinois on and around the area of Dearborn Street, from Congress to Polk. A large book fair attended by more than 150,000 book lovers. http://printersrowlitfest.org
- American Library Association Annual Conference, June 23-28, 2016, Orlando, Florida. Some 25,000 experts in the market who will help you advance your career. http://2016.alaannual.org
- International Christian Retail Show (ICRS) June 26-June 29, 2016, Cincinnati, OH. CBA’s International Christian Retail Show Considered the best show for Christian authors according to Sara Bolme, author of Your Guide to Marketing Books in the Christian Marketplace. http://www.marketingchristianbooks.com
- Harlem Book Festival, July 16, 2016 Harlem, NYC visited by over 30,000 readers and viewed by millions on C-Span http://www.harlembookfair.com
- The Rocky Mountain Book and Paper Fair will begin August 5, 2016 and finish August 6, 2016 in Denver, Colorado http://www.rmaba.org/rmbpf/2016/rmbpf_2016_GeneralInfo.html
- Writers at Woody Point, August 16-21, 2016 in Woody Point, Newfoundland. Travel to Canada and see what creativity and talent lies across the border. http://www.writersatwoodypoint.com
- Decatur Book Festival, September 2-4, 2016, Decatur, GA, largest independent book festival in the country. Since its launch, more than 1000 authors and hundreds of thousands of people have attended this event in downtown Decatur. http://www.decaturbookfestival.com
- The Bookmarks Festival of Books & Authors will be held in Winston-Salem, North Carolina on September 8-10, 2016. http://visitwinstonsalem.com/special-events/view/bookmarks-festival-of-books-and-authors
- The Brooklyn Book Festival will begin September 12, 2016 and run through September 18, 2016 in Brooklyn, New York. http://www.brooklynbookfestival.org
- The South Dakota Festival of Books in Brookings and Sioux Falls, South Dakota will be held September 22-25, 2016. http://sdhumanities.org/festival-of-books/
- The Baltimore Book Festival will begin in Baltimore, Maryland on September 23, 2016 and end September 25, 2016. http://www.baltimorebookfestival.com
- Chicago Writers Conference, September 23-25, 2016 in Chicago. Topics include writing unlikeable characters, how to pitch, etc. http://www.chicagowritersconference.org
- The Iowa City Book Festival will begin October 4, 2016 and end October 9, 2016 in Iowa City, Iowa. http://www.iowacitybookfestival.org
- The Seattle Antiquarian Book Fair will be held October 8-9, 2016 in Seattle, Washington. http://www.seattlebookfair.com
- The Southern Festival of Books in Nashville, Tennessee will run from October 14, 2016 through October 16, 2016. http://humanitiestennessee.org/programs/southern-festival-books/about-southern-festival-books
- The Vegas Valley Book Festival will take place on October 15, 2016 in Las Vegas, Nevada. http://www.vegasvalleybookfestival.org
- The Boston International Antiquarian Book Fair (40th Annual) will be held October 28, 2016 through October 30, 2016 in Boston, Massachusetts. http://bostonbookfair.com
- The Texas Book Festival will begin November 5, 2016 and end November 6, 2016 in Austin, Texas. http://www.texasbookfestival.org
The Bottom Line: Authors, put down your pen and go explore the many book fairs and festivals around the country. You won’t be sorry!
About Book Publicist Scott Lorenz
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Communications’ book marketing approach at http://www.book-marketing-expert.com or contact Lorenz at firstname.lastname@example.org or by phone at 734-667-2090. Follow Lorenz on Twitter @aBookPublicist Check his blog at: http://www.The-Book-Publicist.com