by Scott Lorenz | Blog, Book Clubs, Book Marketing, Book Promotion, Book Publicity, Promoting a Book
By Scott Lorenz
Westwind Book Marketing
How can you get free promotion for your book? The answer is simple: have people connect over your book and talk about it. That’s why book clubs are such an effective tool for authors. Book club members go out and buy your book, read it, meet up to talk about it, and then recommend it to their friends. It’s good old fashioned ‘word-of-mouth’ marketing every book needs. You can learn about this approach to promoting your book in a more extensive article I wrote about it here: book clubs.
There’s one book club with a huge national following and it was started by Jimmy Fallon of the Tonight Show.
About the Fallon Book Club Segment
Jimmy Fallon hosts a book club segment where he and his viewers choose a book to read together. Jimmy starts by giving the audience their options. The choices range from debut novels to New York Times Best Sellers, with genres ranging from love stories to murder mysteries. In 2018 when Jimmy started the segment, it was called The Tonight Show “Summer Reads,” but in 2022 Jimmy coined the official “Fallon Book Club.”
Up until this year, Jimmy has picked out five or six books for his viewers to choose from, none of which he has previously read. To compile his list of competitors, Jimmy does research on each of his selections and their authors to ensure he chooses a mix of both established authors and those publishing for the first time. Jimmy has stuck strictly to fictional stories, and he tends to choose either love stories, psychological thrillers, or murder mystery stories as contestants.
As he stated, “Summertime you want the murder mystery, or you want the love and romance.” After Jimmy read the description of each, viewers could scan a QR code or visit the Fallon Book Club website to cast their vote on the story that most appealed to them.
FBC’s March Madness
This spring, Jimmy decided to switch things up. Instead of only doing a Summer Read, he put together a March Madness style bracket with 16 of his favorite finds. From the initial “Sweet 16,” the viewers voted to determine the “Elite Eight,” then the “Final Four,” followed by the “Terrific Two,” and finally the one winning book, which would be the Spring Read for the FBC. Jimmy’s original bracket was made up of 16 action-packed, thrilling mysteries.
The champion that has become the Spring Read is Nightwatching by Tracy Sierra, a debut novel. According to LateNighter News, there were about 1 million total voters involved in determining the winner, with each viewer allowed to vote up to 10 times on the Fallon Book Club website.
Winner Takes It All
The Fallon Book Club has helped debut authors become New York Times Best Sellers. Having your book selected by Jimmy Fallon could change the trajectory of your career as an author. Thanks to the publicity from the FBC, Nightwatching’s sales have made an outstanding increase. When Jimmy first introduced the novel as a contestant on the bracket, it was #20,143 on Amazon’s list of Best-Selling Books.
A couple days after the voters proclaimed it the winner, it jumped to #46, according to LateNighter News. Jimmy also announced that he would invite the author of the winning book onto the show, which will even further promote Sierra’s novel.
Bring A Social Life to Your Book
Today, people are using social media to connect in ways beyond the traditional gatherings. Connect with Jimmy and the FBC by following along on Facebook and Instagram @FallonBookClub and tagging him with mentions of your book.
Use the hashtag #FallonBookClub and ask friends and family to do the same. Doing this will help build community around your book.
Getting Fallon’s Attention
Multiple attempts to contact the show were futile, so they must want their selection method to remain a secret. It is likely a combination of publisher contacts, agents, and serendipity. The show’s mailing address is 30 Rockefeller Plaza, New York, New York.
Jimmy Fallon mainly looks for either love stories or mysteries for the Fallon Book Club. If this aligns with your books, you could be a contender for the segment!
The Bottom Line: A plug on The Tonight Show can be a life changing event. The opportunity is in your hands. Go for it!
About Book Publicist Scott Lorenz
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Book Marketing at https://westwindbookmarketing.com/ or contact Lorenz at [email protected] or 734-667-2090. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
by Scott Lorenz | Artificial Intelligence, Blog, Book Marketing, Book Promotion, Book Publicity, Promoting a Book
By Scott Lorenz
Westwind Book Marketing
As a book publicist, I am constantly looking for new and improved ways to help clients promote their books. Marketing is key when it comes to success—you can create a great book, but it will go nowhere if nobody knows about it. One new tool that is being used in book marketing is artificial intelligence (AI). AI is software that helps to carry out a task by collecting and applying data.
Many authors are already using a form of AI while writing. Features such as autocorrect and spellcheck utilize AI to search out grammar and spelling issues and offer corrections. With the more advanced generative AI, it can completely transform the style and tone of your work while keeping the content intact. I recently used AI on the first few pages of a client’s book, asking the program to rewrite it in a more dramatic style, and I was blown away by the finished product!
Beyond writing, AI can be used in many different ways during the publishing process. Here are some examples of ways AI can be used in book marketing.
1. Producing Copy
Using AI, authors can input key ideas and let the machines do the rest! What would take a human being hour to write up can be done in seconds. Sites such as The Associated Press have used AI for years to provide near-instant news, and in publishing, that speed can be used to get content out quickly, jump on the latest trends, and prepare for what comes next.
2. Find Target Audience
Many social media platforms utilize AI to provide personalized recommendations to each user. As stated in an article from FADEL, these recommendations are “a powerful tool for enhancing reader engagement, increasing content consumption, and fostering long-term loyalty.” For authors, AI can find those who will be interested in your book based on other content that they have engaged with.
3. Social Media Content Creation
Similar to producing copy, AI can be used to create social media posts based on popular trends. According to Forbes, this form of AI uses “text-to-image, image-to-video, image-to-image and other varieties of algorithms to create unique content like images, video, music and text.” For authors using social media to promote their books, AI will keep their content relevant and engaging.
4. Book Cover Creation
AI can also be used to create book covers. Given your genre and book content, it can make suggestions for potential covers based on similar or popular titles. Much like creating social media posts, some AI programs can even generate images for your cover. However, make sure to use programs that are not using stolen artwork to teach their AI!
5. Increased Accessibility
AI can also increase the accessibility of your book by generating text-to-speech, creating audiobook formats, translating to other languages, and much more. By offering more than one way to consume your content, more readers will be interested. Author C.S. Lakin recounts her experience of Amazon’s AI Audiobook feature: “Honestly, it took all of fifteen minutes, after I spent one minute choosing one of my titles, picking a voice, and publishing. Seriously! I have an entire 11 hours of audio listening for Time Sniffers, and it took Al all of ten minutes. The reading is pretty good—better than some narrators I paid to do my audiobooks.” Even better, this program is free!
6. Find Places and People for Promotion
You can ask AI chatbots for suggestions of places to promote your book based on your genre, target audience, or other factors. They can quickly locate influencers, websites, magazines, or bookstores that might be interested in promoting your book! Given how vast the internet is, it’s much simpler than trying to find them on your own. Plus, AI can find places that might not have ever crossed your mind.
7. Interview Practice
Not sure how to talk about your book? Ask AI chatbots to ask you questions about it. You can prepare answers for common questions before actual interviews. AI can also offer feedback on your answers, such as how to improve wording or what information you should add or remove.
8. Predictive Analysis
AI can be used to track trends and predict what will come next. What books will be popular? What advertising methods will be effective? What will catch people’s attention? What is going out of style? AI can study past and current trends to predict the answers to these questions. PublishersWeekly claims, “[AI] can do a great job with competitive analysis and can paint a compelling real-time picture of what’s happening in the market to the books that are siphoning off sales, and to opportunities missed.” Get ahead of the curve by preparing for the next big thing!
Reminder: Always double-check your AI-produced creations! You don’t want false or plagiarized information.
AI will continue to grow and expand, and authors should take advantage of it. It is cost-efficient, effective, and saves time. Some common AI programs for writers and publicists include ChatGPT, Gemini, Jasper, CopyAI, Writesonic, Ocoya, Bing CoPilot, and DALL-E. However, this barely scratches the surface of the hundreds of programs available for every niche. Take time to explore and find what works for you!
If you’d like to see a step-by-step overview in using AI, check out an online video class by Jess Todtfeld, President of Success In Media, Inc, a leading business communication expert whose clients include the United Nations and Fortune 500 firms. ChatGPT to Supercharge Your Public Relations Media Training. Just watching the free previews will help you.
The Bottom Line: AI is a valuable tool when it comes to book marketing, as it is an effective and efficient way to expand your audience.
About Book Publicist Scott Lorenz
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Book Marketing at https://westwindbookmarketing.com/ or contact Lorenz at [email protected] or 734-667-2090. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
by Scott Lorenz | Blog, Book Marketing, Book Promotion, Book Publicity, Book Publishing, Book Title Generator, How to title a book, Marketing a Book
By Scott Lorenz
Westwind Communications
The saying goes “Don’t judge a book by its cover,” but in the marketing world, the cover and title are crucial to the book’s success. No one picks up a book that doesn’t catch their attention with the cover and title. As a book publicist, I have gathered the tips and tricks for titling books in my awarding-winning Book Title Generator, which outlines 4 key factors for naming your book:
1. Make it Memorable
You want your title to stick with potential readers, so make it stand out! Use words that evoke emotion, try out some literary devices such as alliteration or allusions, or capitalize off of the popularity of “clickbait,” aka dramatic or sensational phrases that encourage the reader to seek out further information. Ask yourself, “among the hundreds of thousands of books out there, how can my book title stand out?”
2. Make it Descriptive
What is your book about? The title is the first indicator for readers, so you want your title to reflect the plot of the book. A single-word title may have worked decades ago, but with how many books exist now, it can easily get lost. However, you want to avoid overly complicated or difficult-to-remember titles, so consider using a subtitle. On Amazon, you can put 200 characters in your title, so take advantage of it! Subtitles increase searchability and pique the interest of potential readers. Use the title and subtitle to explain the theme, the genre, a character, or another aspect of your book that makes it unique!
3. Tell them the Genre
Genre is very important when it comes to book marketing, as people will often be seeking out specific types of books, so make it clear from the start. Include a reference to the genre directly in your title or subtitle. For example, if your book is about the paranormal, include that in the subtitle. If your book is part of a series, include that. Reaching your target audience is key to a book’s success!
4. Use Keywords to Increase Searchability
Keywords are what people enter into a website when searching for a product. For most products, this is straightforward, i.e. search “car wax” for car wax. For books, however, keywords are more subjective. This is why descriptive titles are so important; you want to include words or phrases that accurately describe your book but are also common things that people would type into a search bar. Figuring out keywords can take some effort: try typing a similar title or genre into Amazon or Goodreads and see what comes up. Are the results comparable to your book? If not, you may need to rethink your title. Additionally, there is new technology that many writers use to help with keywords. Software such as Publisher Rocket can analyze data directly from Amazon and determine the profitability and competition for specific words or phrases.
These four points are just the starting point to developing a strong title but are easily the most important. Taking the time to develop a title using these tools is crucial to your book’s reach, profitability, and long-term performance. Don’t be afraid to change your book’s title if it will increase your chances of success! For more information, check out Book Title Generator, which offers even more details on these key points, as well as more tips and tricks, a plethora of real-life examples, and a list of resources for authors to use.
The Bottom Line: The title is the first thing readers are drawn to when looking at books, so make it descriptive, make it memorable, incorporate the genre, and utilize keywords to increase your success!
About Book Publicist Scott Lorenz
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Book Marketing at https://westwindbookmarketing.com/ or contact Lorenz at [email protected] or 734-667-2090. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award-winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net
by Scott Lorenz | Blog, Book Marketing, Book Publishing, Book Title Generator, Marketing a Book, Promoting a Book
By Scott Lorenz
Westwind Book Marketing
You never get a second chance to make a first impression. That’s why the title of your book is so important. The title is the first thing potential readers will see or hear about your book. While thinking of a compelling title is easier said than done, it’s essential if you’d like to sell your book.
I wrote a book about how to title a book called Book Title Generator. The good news is artificial intelligence (AI) can now help in the process. You still need to understand the underlying concepts in titling a book – SEO, Amazon optimization, using numbers, idioms, short titles, etc. Let’s take a closer look at how authors are tapping into the power of AI to title their books so you can do the same.
AI-Powered Book Title Generators
Fortunately, there are a number of AI-powered book title generators to help you title your books, regardless of genre. You can enter a few phrases or keywords related to your book’s content and receive a list of potential book titles to get your creative juices flowing.
An AI-powered book title generator can also analyze your target audience, so you know your readers’ demographics, interests, and preferences. It may recommend titles that resonate with your specific audience.
In addition, you can set different parameters like your preferred tone to customize the titles the generators provide you. This makes it a breeze to ensure the suggested titles fit your vision and brand.
ChatGPT and Bing Chat AI are the most popular tools for generating book titles. Both can generate unlimited title ideas. You just have to use a descriptive prompt about the genre, setting, story line, targeted age group, and other factors. It’s quite amazing how many clever titles it can generate quickly. Here are several other reputable AI-powered book title generators you may want to explore:
- AskYourPDF: AskYourPDF offers several content development tools, including an AI Book Title Generator.
- Simplified AI: Even if you’re new to AI, you’ll appreciate this intuitive tool that can help you generate a variety of serious, thought provoking, and humorous book titles.
- Toolbaz: With Toolbaz, you can come up with book titles in various genres, styles, and lengths.
- AISEO: If SEO is your goal, AISEO will help you optimize your book titles for search engines.
- BookAI: You can count on BookAI to review your manuscript and share relevant title ideas.
- Taskade: Taskade can assist you with every stage of the book writing process, such as brainstorming, and title generation based on the keywords you input.
Benefits of Using AI in Titling Your Book
Whether you’re a new author or have been writing and publishing books for years, an AI-powered title generation can offer many benefits, including:
- Time Savings: Create unique, compelling book titles and save hours upon hours on brainstorming and manual tests.
- Increased Profits: An engaging title can intrigue readers and lead to more sales.
- Flexibility: AI book title generators accommodate all types of authors, regardless of genres or writing styles.
- Chance to Stand Out: With an intriguing book title, you’ll be able to differentiate yourself in the competitive market and in turn, raise your chances of success.
If you’d like to see a step-by-step overview in using AI, check out an online video class by Jess Todtfeld, President of Success In Media, Inc, a leading business communication expert whose clients include the United Nations and Fortune 500 firms. ChatGPT to Supercharge Your Public Relations Media Training. Just watching the free previews will help you.
The Bottom Line: Titling your book doesn’t have to be a long, drawn-out process. With AI, you can come up with the ideal title in a fraction of the time. Best of luck!
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Communications’ book marketing approach at https://westwindbookmarketing.com/ or contact Lorenz at [email protected] or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
by Scott Lorenz | Author Advice, Book Marketing, Book Promotion, Book Publishing, Book Title Generator, Marketing a Book
I’ve worked with some of the best photographers in the USA. I’ve been in dozens of studios all over the country and have been privy to their backstage techniques. These photographers have photographed Miss America contestants, professional hockey and baseball players as well as CEOs, authors, doctors, lawyers and entrepreneurs. I got the skinny directly from them on their tips for getting the best head shot possible.
While the written word is powerful in landing a media placement, as a book publicist I know that a great photo can clinch a media opportunity just as well and sometimes even faster. How? It’s simple. The photo immediately tells the reporter if the author looks credible and it tells a TV producer if the person is going to look good on a TV interview. If you don’t think they care, think again. It also declares race, sex and sometimes creed. It all matters, and don’t assume it’s a negative thing as it helps news producers provide a balanced newscast so that all voices can be heard. It’s the same with print or broadcast media.
To be sure you convey your message in your headshot and to put your best face forward you’ll want to hear some tips on How to take a great headshot.
First let’s talk about the use of the head shot and its purpose as that dictates the style.
Author Headshots will be used on a book cover and press materials, website and social media. You want multiple variations as the thumbnail close up on Amazon will be different from the one you use on LinkedIn, Amazon and your book flap. Is this a serious book? If so then you should look professional. If it’s a cookbook then look like a cook in proper attire in the kitchen. If you are a doctor, then look like one!
Renowned photographer Sam T’ang of Sam T’ang Production Studios, who regularly photographs Miss America and Miss USA contestants, says planning ahead is critical and offers these tips:
- Get a good night’s sleep and rest the day before your shoot. (You don’t want wrinkles or baggie eyes for your shoot).
- A good headshot should focus just on your face. Clothing should be complementary & should have contrast, IE, someone with lighter color hair should have darker tops or suits, someone with darker hair should have lighter colored tops or suits.
- Clothing/wardrobe should not be busy or have patterns. Always bring several different outfits if possible. It is always better to have too much than only one outfit to work with.
- Backgrounds should be clean, un-cluttered and should not have a pattern (unless it’s an environmental portrait).
- Accessories (Women). Jewelry should be subtle and not overpowering (again, the main focus is on the face).
- MAKEUP/HAIR (Women & Men). If it is possible to have a makeup artist/hair stylist, hire one! Makeup is not only important, but makeup looks COMPLETELY different on camera than in real life and the camera PICKS UP EVERYTHING. Everyday makeup under professional photography lighting and strobes will look like you have no makeup at all. A professional makeup artist is well worth the investment!
- A professional photographer should understand lighting conditions whether it’s natural light or strobes (flash). Good lighting makes a huge difference in your photos. Be aware that shooting under fluorescent lights will cast a green tint to your photos.
- There are many talented photographers out there, but only a few who actually specialize and can take a GREAT HEADSHOT. A good photographer should make you feel comfortable and be able to communicate and direct you, thus making your shots look natural and relaxed instead of stiff or too posed and awkward.
- Almost all images are retouched and edited. One caveat just doesn’t have your photographer OVER RETOUCH your photo or use FILTERS that make you look too plastic and not real (unless that is the look you want).
Jack Kenny whose photography book CUBA is filled with photos of the people of Cuba says he likes shooting outdoors in available light. Natural light outside can be beautiful. I like to shoot in doorways or windows or under overpasses, keeping the subject just out of the direct light.
For headshots, says Kenny, “I like to work both in the studio and in natural light. Sometimes I use a combination of the two where the natural light isn’t sufficient to “fill” the subject. For males I prefer to use a single light source (in varying sizes depending on the drama desired). The light is placed at a 30 to 90-degree angle from the subject and sometimes I use an edge light on the opposite side or a reflector to fill in the shadows. For women I tend to use a softer light – usually two front lights – one weaker than the other, and I keep the light sources closer to the camera.”
According to Steve Kovich who shot for the Detroit Red Wings, Tigers, Lions and is currently the Tampa Bay Rays official team photographer, “You want to create depth and mood. Lighting a subject from high above and off to the side is what I like to do. This lighting style is commonly referred to as “Rembrandt” lighting as this is the way the light came into his studio.”
“On the creative end, it’s the ability to evoke or more likely to capture emotion. Whether it be happy, sad, or otherwise,” says Kovich.
In the end, says Jack Kenny, almost any light can be used depending on the effects desired, but a true headshot should emphasize the subject and not the photographer.
About Sam T’ang
Based in Detroit and Miami, Sam T’ang is a national and international published photographer specializing in Beauty, Glamour, Fashion and Swimwear. Sam’s work has appeared in advertisements, calendars, magazines and posters: MAXIM, STUFF, PLAYBOY, FHM, COSMOPOLITAN, GLAMOUR, TEEN, YOUNG MISS, PERFECT 10, OCEAN DRIVE, HAWAIIAN TROPIC, VENUS SWIMWEAR, FITNESS USA, AUTORAMA, and many others.
Sam has photographed headshots for the Miss America, Miss Universe, Miss USA, Miss Teen USA, Miss Venus Swimwear, Miss Hawaiian Tropic pageant contestants, the Detroit Pistons and Detroit Red Wings players headshots/promos as well as thousands of models, actors and celebrities. 248-845-8274 and 305-502-1354.
About Jack Kenny
Based in Ann Arbor, Michigan, Kenny specializes in headshots and has photographed dozens of CEOs, doctors, lawyers, authors, and entrepreneurs. Kenny is also author/publisher of Cuba where he takes readers on a photographic journey through modern day Cuba. (734) 395-1265
About Steven Kovich
Based in St. Petersburg, Florida, Steven Kovich has photographed celebrities such as Kevin Costner, Kevin Bacon and Hulk Hogan as well as hundreds of sports figures including Derek Jeter and Red Wing hockey great Steve Yzerman. He’s also the Tampa Bay Rays official team photographer. His list of corporate clients includes Hyatt, Ameritech, AT&T, CBS, Coke, Chrysler, Domino’s Pizza, Detroit Symphony, ESPN, Ford, Dupont, General Motors, Getty Images, Proctor & Gamble, Pulte Homes, American Red Cross and the US Postal Service. Kovich’s web site has few words as he lets his photos speak for themselves. www.kovich.com 727-452-2349.
The Bottom Line: Your headshot is one of the most important elements in your book promotion. Get a professional to shoot it. Don’t skimp out and use a cropped shot from your summer vacation!
About Book Publicist Scott Lorenz
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Book Marketing at https://WestwindBookMarketing.com or contact Lorenz at [email protected] or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
