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Book Publicist Scott Lorenz offers Authors Book Marketing Tips and Techniques on his Blog “The Book Publicist”

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Top TEDx Talks for Authors

Top TEDx Talks for Book Authors

By Scott Lorenz
Westwind Book Marketing

TED or TEDx Talks are an invaluable resource for everyone, including authors. Whether you’re an aspiring author, early on in your career, or have been on the New York Times Best Seller list multiple times, you can definitely learn something from them. Since there are countless TEDx Talks out there, I’ve put together this list of the top talks for authors. No matter what your goals are as an author, they’re sure to motivate, inspire, intrigue, and educate you in some way shape or form.

How to Sell Without Selling Your Soul by Steve Harrison

Ted Talks for AuthorsI’ve known Steve Harrison for 25+ years. He is a leading book marketing and book publishing expert whose company helped launch a number of bestselling books including Rich Dad, Poor Dad and Chicken Soup for the Soul. In his TEDx talk, you’ll learn a four-step method that will allow you to sell your book more effectively. All types of people, therapists, doctors, business owners, and authors reach out to him for advice on how to take their ventures to the next level.

The Clues to a Great Story by Andrew Stanton

Screenwriter Andrew Stanton and the face behind Toy Story, A Bug’s Life, Monsters, Inc, Finding Nemo, and many others shares all the essential elements needed for a great story. He explains that storytelling is a lot like joke telling because you have to know your punchline. Stanton reinforces the fact that whatever you write should connect with others emotionally. Give them a reason to care.

Want to Be More Creative? Go for a Walk by Marily Oppezzo

Regardless of the genre, creativity is key to a successful book. That’s where this quick, five-minute TED talk by Marily Oppezzo, a behavioral and learning scientist comes in. According to Oppezzo, a simple walk can be all it takes to get your creative juices flowing. It might help you out the next time you get stuck during your next brainstorm.

Words, Not Ideas by ​​Mattie Bamman

Mattie Bamman is a culinary writer and editor who came up with this TED talk to explain why writer’s block happens and what you can do to overcome it. She suggests that it’s the words themselves that often make writing a challenge. That’s why you should view words as objects, estimate how many you need, and create a blueprint that will help you complete the books.

How To Write A Book In A Weekend: Serve Humanity By Writing A Book by Chandler Bolt

Author of six bestselling books and CEO of Self Publishing School, Chandler Bolt gave a TED talk called “How To Write A Book In A Weekend: Serve Humanity By Writing A Book.” It revolves around his belief that the best way to serve humanity is to write a book. Bolt also dives into what keeps most people from getting started and how you can get your rough draft done in just one weekend.

The Bottom Line: TED’s mission is “ideas worth spreading,” and I believe these TED and TEDx Talks firmly live up to it. Check them out. You won’t be disappointed!

About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.book-marketing-expert.com/  or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!


There’s No Time Like the Present to Write Your Book

No Time Like the Present to Write Your Book

“In the Midst of Every Crisis, Lies Great Opportunity.” – Albert Einstein

By Scott Lorenz
Westwind Communications

Without a doubt, the past two years were some of the strangest in recent history and it is likely the changes brought by the global pandemic may persist well into the future. Our daily rhythms of work, school, and life are altered and contact with others is now masked, distanced, and sanitized. So much is still unknown about the way things will unfold, and it is uncertain when life will return to “normal” and what that will look like.

Three Reasons To Write Your Book

Whatever may be happening in your life, as a book publicist, I’d like to encourage you that in spite of these challenges, NOW may be the perfect time to write your book. Here are three reasons:

1. Historically, many books have been inspired by the uncertainty of a pandemic. John F. Kennedy once said, “When written in Chinese, the word crisis is composed of two characters – one represents danger, and the other represents opportunity.” Creativity rises to the forefront in times of upheaval or danger. Great works of literature, including Shakespeare’s King Lear, were produced during periods of epidemic and plague. Other “pandemic literature” such as The Plague (Albert Camus), Twilight in Delhi (Ahmed Ali), The Andromeda Strain (Michael Crichton), Survivor (Octavia E. Butler) and Station Eleven (Emily St. John Mandel), seize moments like ours to tell fascinating stories. The best and worst aspects of humanity are vividly displayed against the literary backdrop of chaos brought by illness and epidemic. Even if your work is not directly inspired by the pandemic, it could one day serve as an example of art produced during a critical period in world history.

2. Writing can provide a pleasurable means of relieving pandemic induced stress. In times of stress, the act of writing can be therapeutic, becoming an outlet for pressure and anxiety brought by unexpected change. It is a way to both reflect on what is happening and try to bring meaning from it. Writing a book and the research and organization involved keep the mind active, so that learning continues no matter what else in your life may have changed.

In an interview with GQ, author Ottessa Moshfegh says,

It’s the mind organizing the details of life into a narrative that logically orients the writer back to her own story. […] In some ways, this quarantine is the ideal creative environment. Writing takes patience and listening, allowing oneself to linger on a word or image or gesture and watch it develop into drama through a language of its own. It also takes a lot of time. […] I’m trying to see this period as a blessing in that way. The light side of the darkness.

3. Book sales are strong. While many industries have been heavily impacted by the pandemic, book sales have increased. After an initial slump during the spring of 2020, the book market made a strong recovery, with Jim Milliot of Publisher’s Weekly reporting an 8.2% rise in the sale of print books. Elizabeth A. Harris of the New York Times reports that 2020 brought increases of 17% for audio book sales and 16% for eBook sales. With many normal activities suspended and screen time at an all time high for both adults and children, books remain a great low-tech option for entertainment.

Author Dave Pelzer once said, “Something good comes out of every crisis.” Writing your book now may not only help you by giving you an outlet and a goal to attain, but may also one day inspire future generations to meet the challenges they face with creativity and bravery.

Bottom Line: Times of change are times of opportunity. Seize the day, write your book, and let it be one of the good things that come out of this crisis.

About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at http://www.Book-Marketing-Expert.com or contact Lorenz at scottlorenz@westwindcos.com or by phone at 734-667-2090. Follow Lorenz on Twitter @aBookPublicist. Is there a strategy in naming your book? YES! Check out Scott’s new award winning book for authors called: BOOK TITLE GENERATOR at http://www.BookTitleGenerator.org

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!


The Top Writers’ Conferences for 2022 by Book Publicist Scott Lorenz

Writers Conferences and Confabs are great place to learn about publishing and writing

By Scott Lorenz
Westwind Communications

If you are a serious writer with high aspirations, then you’ll want to go to a writers’ conference. Want to meet authors and exchange ideas, tips and techniques? Then sign up for a writer’s conference today.

A writers’ conference is a think tank for authors to build on each other’s ideas and inspire new achievements in their own work. For the cost of lodging and registration, the payoff for attending a writers’ conference could be tremendous.

Attending a writers’ conference gives you a chance to pitch your book, learn about the various publishing options and meet book editors, agents and book marketing specialists. If your book is six months or a year from being finished, you can talk to people with valuable input on shaping your book. At a writers’ conference, you’ll get all sorts of advice to help you wrap up your project when you return home.

Of course, you will want to prepare for any writers’ conference you attend by having a plan of what you want to find out and what you will do while there. I suggest you develop an ‘elevator pitch’ about your book that you can deliver in 30 seconds. Have a one-pager available with your book cover, author headshot, short 50-word synopsis, short bio, website URL, Twitter handle and your contact information. You never know who you’ll meet so be prepared for that moment!

Here are some upcoming writers’ conferences in 2022:

February 4-5, 2022: Michigan Writers Conference (Detroit, MI). At this writers conference, participants will enjoy a day of intense instruction on how to get their works published. https://michiganwritingworkshop.com/

March 4-5, 2022: Atlanta Writing Workshop (Atlanta, GA). The title of the Atlanta Writing Workshop is “How to Get Published.” It focuses on classes and advice intended to help you get your works published. https://atlantawritingworkshop.com/

March 24-26, 2022: 53rd Annual UND Writers Conference (Grand Forks, ND). Founded in 1970 and held every year since, the UND Writers Conference is a three-day event featuring six to eight authors annually ranging from Gwendolyn Brooks and August Wilson to Tommy Orange and Colson Whitehead. The UND Writers Conference is committed to community outreach, engagement, and finding ways to increase audience access to literature. https://und.edu/writers-conference/

April 7-9, 2022 Las Vegas Writers Conference (Las Vegas, NV). At the Las Vegas Writers Conference, writers can meet and learn from some of the greatest agents, authors, and professionals in publishing. https://lasvegaswritersconference.com/

April 8-9, 2022: Blue Ridge Writers Conference (Blue Ridge, GA). The Blue Ridge Writers Conference is a hidden gem tucked away at the tip of the blue ridge mountains. This year’s keynote speaker, Melissa Fay Green, is an award-winning nonfiction author. Green will be one of many professional authors taking part in discussions and panels at the event. https://www.blueridgewritersconference.com/registration-forms.html

April 21-23, 2022: NWG Annual Conference (Omaha, NE). The Nebraska Writers Guild offers three days of consultations, critique boot camps, and shop talk seminars. Appointments with literary agents like Kristina Slater are first-come, first-served, and have no extra cost. This conference is perfect for writers who would rather focus on intimate group or pair discussions rather than large panels. Workshops are capped to allow for in-depth discussion and a focus on networking without small talk. https://nebraskawriters.org/news-events/annual-events/annual-conference.html

April 23, 2022: Spring Conference – North Carolina Writers Network (Greensboro, NC). The North Carolina Writers’ Network and the MFA in Creative Writing Program at UNC-Greensboro bring you a full day of classes, workshops, conversations, and more. This year’s Spring Conference again will be in UNCG’s MHRA Building, on the corner of Spring Garden and Forest Streets, and in Curry Auditorium next door, offering classes and discussions on the craft and business of writing and publishing. https://ncwriters.org/index.php/programs-and-services/conferences/12593-sc22

April 27-May 1, 2022: Muse and the Marketplace (Boston, MA). It will include goal setting, small cohorts of writer friends and those working in your genre, and 70 sessions given by excellent guest authors on the craft of the novel, memoir, poetry, and more, plus sessions on navigating the publishing world led by premiere literary agents, editors, publicists, and more. https://museandthemarketplace.com/register-2022/

April 28-30, 2022: Northern Colorado Writers Conference (Fort Collins, CO). The Northern Colorado Writers Conference will hold workshops, sessions, and four-hour master classes to inspire authors. https://northerncoloradowriters.com/conference/

April 29-May 1, 2022: Pikes Peak Writers Conference (Colorado Springs DoubleTree). Pikes Peak Writers Conference will be held virtually this year. Writers can participate in workshops taught by subject matter experts and listen to keynote speakers. https://pikespeakwritersconference.com/

May 1-2, 2022: ASJA Annual Conference (Jersey City, NJ). With more than 900 members, ASJA stands as the country’s leading and most prestigious association of successful journalists, authors, and nonfiction and literary nonfiction writers, and we’ve never had a better time to talk about collaboration and networking. https://www.asja.org/event/asja-conference/

March 5, 2022: 2022 Bay to Ocean Writers Conference Program (Wye Mills, MD). Now celebrating its 25th year, the Bay to Ocean Writers Conference is a one-day event that has attracted more than 4,000 writers over its history. It is sponsored by the Eastern Shore Writers Association (ESWA), a non-profit organization of writers from across the Delmarva Peninsula. https://www.easternshorewriters.org/event-4616622

May 6-7, 2022: Atlanta Writers Conference (Westin Atlanta Airport Hotel, Atlanta, GA). The Atlanta Writers Conference offers one-on-one manuscript sample critiques, pitch sessions, and workshops. https://atlantawritersconference.com/

May 12-14, 2022: Storymakers Conference (Provo, UT). The Storymakers Conference will consist of various classes that cover various topics such as cover design, marketing, creating a writing business, and the nuts and bolts of screenwriting. https://storymakersguild.org/storymakers-conference/

June 20-26, 2022: Minnesota Northwoods Writers Conference (Bemidji, MN). This writing conference is full of workshops, Q&A sessions, panel talks. https://www.northwoodswriters.org/

June 24-26, 2022: Agents & Editors Conference (Austin, TX). This conference brings together nationally-known literary agents and book editors and other industry professionals with writers at all stages of the writing process for a weekend of conversation and community around the craft of writing and the practical steps toward publication. It would have 200+ attendees. https://writersleague.org/programs/a-e-conference/

July 8-10, 2022: Imaginarium (Louisville, KY). Join bestselling fantasy authors, Michael Williams and Tim Waggoner, at Imaginarium 2022! More than 130 panels will be taking place during this three-day celebration of storytelling. This event is more than your typical conference. It’s also a film festival, gaming tournament, Comicon convention, and a book fair! Imaginarium prides itself on being family-friendly with something for everyone. Kids 12 and under can attend for free! https://www.entertheimaginarium.com/

July 11-14, 2022: Squire Summer Writing Workshops 2022 – North Carolina Writers Network (NC). The Squire Summer Writing Workshops offer an intensive course in a chosen genre (fiction, creative nonfiction, poetry), with ten hour-and-a-half sessions over the four days of the program. Registrants work in-depth on their own manuscript samples, as well as their colleagues’, while also studying the principles of the genre with their instructor. Other features include faculty readings, panel discussions, and open mic sessions for residents. Registration opens on or before May 1. https://ncwriters.org/index.php/programs-and-services/conferences

July 17-23, 2022: Port Townsend Writers Conference (Port Townsend, WA). The Port Townsend Writers Conference will feature guided free writes as well as readings and lectures by contemporary writers in the heart of the Pacific Northwest. https://centrum.org/the-port-townsend-writers-conference/

July 21–24, 2022: San Francisco Writers Conference (San Francisco, CA). The San Francisco Writers Conference (“SFWC”) enjoys a rich literary culture. Over the course of four days, over 500 attendees and renowned keynote authors, presenters, editors, and agents, attend SFWC, combining the best of both the traditional publishing industry with the latest technology to empower authors to publish anywhere. Situated just north of Silicon Valley, the SFWC is truly a one-of-a-kind celebration of craft, commerce, and community. https://www.sfwriters.org/

July 24-29, 2022: Napa Valley Writers Conference (Napa, CA). At the Napa Valley Writers Conference, writers can participate in small workshops related to poetry, fiction, or translation that meet for two hours daily over a five-day period. http://www.napawritersconference.org/

July 28-31, 2022: Writer’s Digest Annual Conference (New York City, NY). Writer’s Digest Annual Conference offers everything you need to advance your writing career creatively and professionally. Gain invaluable tips to improve your craft, explore publishing options and learn how to establish a sustainable career—all while being inspired by successful authors and your fellow attendees. It’s all brought to you by Writer’s Digest, the experts at nurturing and developing writers at every stage of their career for over 100 years. https://writersdigestconference.com/

August 4-6, 2022: Mendocino Coast Writers Conference (Mendocino, CA). At this conference, writers can participate in morning workshops that are related to various genres. https://mcwc.org/

August 18-21, 2022: Killer Nashville Writers Conference (Franklin, TN). Writers who attend the Killer Nashville Writers Conference can expect writing workshops, pitch sessions, panel discussions, author signings, and a book fair. https://www.newpages.com/writing-conferences/killer-nashville

September 8-10, 2022: 2022 Marketing & Genre Intensives (Liberty, NC). This three-day event is full of the latest information, resources, and step-by-step strategies for writers who want: Personalized attention to get your questions answers, To grow your platform quickly to a targeted audience, To maximize your time and efforts with marketing to your readers, Practical strategies for an upcoming book launch or relaunch and To avoid common mistakes writers make. https://www.seriouswriteracademy.com/2022-intensives/

September 9-11, 2022: Colorado Gold Writers Conference (Denver, CO).  We want to help you “lift up and lift off” your writing career at 2022’s Colorado Gold Conference. Come mingle with our keynotes (New York Times Bestsellers Chuck Wendig and Katherine Center), meet super-star agents, and attend workshops for a variety of topics and genres. https://rmfw.org/conference-2022/

October 17-22, 2022: The Real Paris Retreat: a Socially-Engaged Writing Intensive (Paris, France). In-depth, authentic and affordable. For writers of prose: memoir, fiction, autofiction, creative nonfiction or cross-genre experimentation. Ten participants maximum; registration includes daily critique workshop, craft discussion & classes, an individual manuscript consultation, guest lectures and optional afternoon literary activities. Workshops meet in neighborhoods frequented by local artists and writers rather than by tourists. A teaching fellowship for a writer of color is available. https://www.shannonesque.com/

October 21-23, 2022: Emerald City Writers Conference (Bellevue, WA). The Emerald City Writers Conference will offer workshops, pitch appointments, agent and editor panels, and happy hour socialization opportunities. https://www.emeraldcityromancewriters.org/emerald-city-writers-conference

October 21-23, 2022: Kansas Authors Club State Writing Convention (​Lawrence, KS). The convention is being planned for in-person presentations with a likelihood of some form of a hybrid audience. We are looking for an array of workshops that will address beginning writers through those with experience in writing and publishing. We will also plan for a balance of workshops covering fiction, nonfiction, and poetry. https://www.kansasauthorsclub.org/2022-convention.html

November 4-6, 2022: La Jolla Writers Conference (San Diego, CA). At the La Jolla Writers Conference, writers can attend two types of classes: 50-minute lecture sessions or 110-minute workshops. https://lajollawritersconference.com/

November 7-13, 2022: Kauai Writers Conference (Kauai, HI). At the Kauai Writers Conference, writers can enjoy four days of master classes, small group discussions, and individual sessions with literary agents. https://kauaiwritersconference.com/

November 18-20, 2022: Fall Conference 2022 – North Carolina Writers Network (Wilmington, NC). The Fall Conference attracts hundreds of writers from around the country and provides a weekend full of activities that include lunch and dinner banquets with readings, keynotes, tracks in several genres, open mic sessions, and the opportunity for one-on-one manuscript critiques with editors or agents. Conference faculty include professional writers from North Carolina and beyond. Held every year in a major hotel, the conference rotates annually. Registration opens on or before September 1. https://ncwriters.org/index.php/programs-and-services/conferences

Select a writers’ conference of interest to you and be prepared to enjoy the benefits of meeting other writers. You may acquire knowledge you can use immediately, find a new market for your book, elevate your professional effectiveness, meet editors, agents and publishers, become inspired and return home energized.

The Bottom Line: Take a little working vacation and hit some writers’ conferences. Make it a priority to sign up for one in the coming weeks and months. You’ll be glad you did!

About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.book-marketing-expert.com/ or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!


How the New York Times Selects Books for Review for 2022

How the New York Times Selects Books for Review

New Behind-the-Scenes Story by FOX-5 NY Sheds Light on the Meticulous Process

by Scott Lorenz
Westwind Communications

As a book publicist, I talk to authors and clients on a daily basis. Many have one goal in common: To become a New York Times bestselling author. One way to do it is to get reviewed by the New York Times Book Review. This is no surprise as the New York Times Book Review is one of the most prominent book review publications out there. It’s a weekly paper magazine that comes with the Sunday New York Times, which has a circulation of 1.5 million. A one-fifth page ad in the Book Review will cost a whopping $8,830 for small presses. You can expect to dish out even more if you’re a major publisher. Check out the 2020 rate sheet here.

If your book gets reviewed by the New York Times Book Review, you’re almost guaranteed an increase in sales and publicity. So, how does the New York Times Book Review select books to review? Good question! Pamela Paul, who’s been the New York Times Book Review editor since 2013 sat down with FOX 5 NY to shed some light on this very common question. Check out the terrific story here.

“We love the publishing industry and we support what they do, but really we are here for readers.” Pamela Paul, Editor, NY Times Book Review

She explained that the New York Times receives hundreds of books that would like to get reviewed each day. Believe it or not, all the books, except for self-published books, receive some kind of look by a staff of critics and freelance reviewers. The type of look each book gets, however, varies. While one book’s look lasts a few seconds, another book gets read cover to cover.

“Only 1% of all the books we receive make the cut. We’re always on the lookout for new and interesting voices. Since we view books as a form of art, we strive to recognize innovation and diversity,” Paul explains.

Paul was asked whether critics ever get tired of looking at books. “The kind of people that work at the Book Review are always excited to check out a book. They really love books and are doing exactly what they want to be doing,” she says.

All NY Times book reviews are fact-checked for accuracy. Paul states that fact-checking is very important for them because while you can disagree with a book review, you shouldn’t distrust it. Once the reviews are fact-checked, copy editors write headlines, credits, and more before the review goes to press.

You can see that the New York Times Book Review is run by people who love books and why they take extra care to make sure what they recommend is worthy of their audience’s time. That’s why a mention in the NY Times Book Review is so powerful. Keep up with their latest reviews by following Pamela Paul on Twitter at: @PamelaPaulNYT

From the NY Times Website:

During the Covid-19 pandemic, The New York Times Book Review is operating remotely and will accept physical submissions by request only. If you wish to submit a book for review consideration, please email a PDF of the galley at least three months prior to scheduled publication to booksassistant@nytimes.com. Include the publication date and any related press materials, along with links to NetGalley or Edelweiss if applicable. Due to the volume of books we receive, we cannot respond to individual requests about our plans for coverage. Thank you.

When things return to normal, if you would like to have your book considered for review, please send it to:
Editor
The New York Times Book Review
229 W. 43rd Street
New York, New York 10036
If you are sending a children’s book, please send it to the attention of the Children’s Book Editor.

The Bottom Line: While earning a spot on the New York Times Book Review is no easy feat, it’s not impossible. As long as your book has a unique twist, is well crafted, has an important message, or a new voice that must be heard, it stands a chance and is certainly worth sending in.

Final Recommendation: Watch the FOX-5 NY piece a few more times so you can really understand what the NY Times wants. https://www.fox5ny.com/news/a-day-in-the-life-inside-the-ny-times-book-review-process

You can also watch an hour-long interview with C-SPAN’s Book TV and  New York Times Book Review editor Pamela Paul from 2015. https://www.c-span.org/video/?326362-1/tour-new-york-times-book-review

About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.book-marketing-expert.com/ or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!


20 Inspirational Author Quotes About Writing

20 Inspirational Author Quotes About Writing

By Scott Lorenz
Westwind Communications

If you’re an aspiring author in search of the secrets to success, it only makes sense to ask those who have achieved it. After all, they’ve been in your shoes.

While you may not be able to speak to successful authors directly, you can read their quotes.  I’ve done the heavy lifting for you and compiled these 20 quotes about writing, which are sure to inspire and intrigue you.

1. “You can’t wait for inspiration. You have to go after it with a club.” – Jack London

Inspirational Author Quotes About Writing - 1

2. “All a writer needs is talent and ink.” – J.K. Rowling

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3. “The scariest moment is always just before you start.” – Stephen King

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4. “Nobody buys a book that they don’t pick up.” – James Patterson

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5. “You see a lot of young writers who have interesting ideas and a certain skill with words, but their story is not a story … it’s more of a vignette.” – George R.R. Martin

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6. “No tears in the writer, no tears in the reader. No surprise in the writer, no surprise in the reader.” – Robert Frost

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7. “If you have no critics, you’ll likely have no success.” – Malcolm X

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8. “You can make anything by writing.”  – C.S. Lewis

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9. “Write. Rewrite. When not writing or rewriting, read. I know of no shortcuts.” – Larry L. King

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10. “I don’t need an alarm clock. My ideas wake me.” – Ray Bradbury

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11. “In order to write about life first you must live it.” – Ernest Hemingway

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12. “Character is plot, plot is character.” – F. Scott Fitzgerald

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13. “Write what should not be forgotten.” – Isabel Allende

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14. “If you don’t see the book you want on the shelf, write it.” – Beverly Cleary

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15. “I know nothing in the world that has as much power as a word. Sometimes I write one, and I look at it, until it begins to shine.” – Emily Dickinson

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16. “Write about the emotions you fear the most.” – Laurie Halse Anderson

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17. “Almost all good writing begins with terrible first efforts. You need to start somewhere.” – Anne Lamott

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18. “You can always edit a bad page. You can’t edit a blank page.” – Jodi Picoult

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19. “Done is better than perfect.” – Sheryl Sandberg

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20. “Never trust anyone who has not brought a book with them.” – Lemony Snicket (aka Daniel Handler)

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The Bottom Line: Take these quotes and use them to push you forward. Remember, success as an author doesn’t happen overnight. It takes a great deal of dedication, passion, and hard work.

About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at book-marketing-expert.com  or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!