by Scott Lorenz | Blog, Book Events, Book Fairs, Book Festivals, Book Marketing, Book Promotion, Book Publicity, Christian Writer's Conferences, Promoting a Book, Writers Conferences
By Scott Lorenz
WestWind Book Marketing
If you’re a Christian writer and want to take your career to the next level, then writers’ conferences are certainly worth exploring.
There are many Christian writers’ conferences that can give you the opportunity to meet and learn from other authors, pitch your book, and network with agents, editors, and book marketing experts.
Here’s a good overview of some of the Christian writers’ conferences in 2025 that you should consider attending:
February 21–23, 2025: Asheville Christian Writers Conference (Asheville, NC). The Asheville Christian Writers Conference is a small conference limited to 120 attendees. It will offer one-on-one mentoring and critiques with award-winning authors. https://ashevillechristianwritersconference.com/
March 7–8, 2025: Carolina Christian Writers Conference (Spartanburg, SC). The Carolina Christian Writers Conference will offer tips and tricks on topics like book proposals, social networking, and pitching to editors and publishers. https://www.carolinacwc.com/
March 14–15, 2025: Mid-South Christian Writers Conference (Collierville, TN). This workshop will be full of workshops by editors and agents, a keynote speaker, and faculty appointments. https://midsouthchristianwriters.com/
May 26–30, 2025: Blue Ridge Mountain Christian Writers Conference (Black Mountain, NC). The Blue Ridge Mountain Christian Writers Conference will offer a keynote speaker, workshops, and plenty of networking opportunities for new and seasoned writers. https://www.blueridgeconference.com/
June 10–13, 2025: Write to Publish Conference (Wheaton, IL). Write-to-Publish, which is owned and managed by the Christian Writers Institute will host a conference with a focus on networking. https://writetopublish.com/
June 18–22, 2025: St. Davids Christian Writers’ Conference (Meadville, PA). Held at Allegheny College, the St. Davids Christian Writers’ Conference will feature boot camps, workshops, and more. https://stdavidswriters.com/
July 18–20, 2025: Realm Makers 2025 (St. Louis, MO). Realm Makers is specifically designed for Chrisitan writers who write speculative fiction. https://www.realmmakers.com/annual-conference/
July 25–26, 2025: Taylor University Professional Writers Conference 2025 (Upland, IN). Sponsored by Taylor University’s nationally recognized Professional Writing major, this conference stresses tools and tips for getting your writing into print. You’ll learn from professional writers and network with agents and editors who can take you to the next level in your writing. https://taylorprofessionalwritersconference.weebly.com/
October 22–26, 2025: Florida Christian Writers Conference (Leesburg, FL). This conference will include workshops, VIP breakfasts with special speakers, and the chance to connect to agents, editors, and award-winning writers. https://word-weavers.com/floridaevents
April 11–15, 2025: Vision Christian Writers Conference (Felton, CA). This is an annual gathering of collaborative, mutually encouraging writers focused on improving their skills, networking with professionals (agents, editors, publishers, etc.), and enjoying the fellowship of like-minded folks. https://vcwconf.com/
March 12–15, 2025: Blue Lake Christian Writers Retreat (Andalusia, AL). At Blue Lake Christian Writers Retreat, you’ll experience the benefits of a large writers’ conference, but on a more personal level. Whether you’re a beginning or experienced writer, interested in fiction or nonfiction, our faculty of seasoned professionals can teach you how to improve your writing skills, market your work, and get published. https://bluelakecwr.com/
May 1–3, 2025: Mt Zion Ridge Press Online Writing Conference 2025 (via Zoom, Virtual). The Online Conference with an In Person Experience. It covers fiction, non-fiction, children’s books, marketing, and more. Keynote Speaker: Allen Arnold. https://mzrpchristianwritingconference.com/
The Bottom Line: If you’re writing or have written a book with a Christian theme or genre, Christian Writers’ Conferences are well worth the investment. They can help propel your writing career forward.
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers.
His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Communications’ book marketing approach at https://westwindbookmarketing.com/ or contact Lorenz at [email protected] or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
Would you like help promoting your book?
If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?
Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!
by Scott Lorenz | Blog, Book Promotion, Book Publicity, Marketing a Book, Promoting a Book, Writers Conferences, Writing a Book
By Scott Lorenz
Westwind Communications
If you are a serious writer with high aspirations, then you’ll want to go to a writers’ conference. Want to meet authors and exchange ideas, tips and techniques? Then sign up for a writer’s conference today.
A writers’ conference is a think tank for authors to build on each other’s ideas and inspire new achievements in their own work. For the cost of lodging and registration, the payoff for attending a writers’ conference could be tremendous.
Attending a writers’ conference gives you a chance to pitch your book, learn about the various publishing options and meet book editors, agents and book marketing specialists. If your book is six months or a year from being finished, you can talk to people with valuable input on shaping your book. At a writers’ conference, you’ll get all sorts of advice to help you wrap up your project when you return home.
Of course, you will want to prepare for any writers’ conference you attend by having a plan of what you want to find out and what you will do while there. I suggest you develop an ‘elevator pitch’ about your book that you can deliver in 30 seconds. Have a one-pager available with your book cover, author headshot, short 50-word synopsis, short bio, website URL, Twitter handle and your contact information. You never know who you’ll meet so be prepared for that moment!
Here are some upcoming writers’ conferences in 2025:
January 18–19, 2025: South Asian Literary Association Annual Conference (Virtual). In the 2025 annual meeting of SALA, we take seriously the call for collective action, coalition building and solidarity between Black and South Asian peoples across the world in the aftermath of Black Lives Matter and new awareness about anti-Asian racism. https://southasianliteraryassociation.org/annual-conference/
February 6–9, 2025: 21st Annual San Francisco Writers Conference (San Francisco, CA). The San Francisco Writers Conference (“SFWC”) enjoys a rich literary culture. Over the course of four days, over 500 attendees and renowned keynote authors, presenters, editors, and agents, attend SFWC, combining the best of both the traditional publishing industry with the latest technology to empower authors to publish anywhere. Situated just north of Silicon Valley, the SFWC is truly a one-of-a-kind celebration of craft, commerce, and community. https://www.sfwriters.org/
February 14–16, 2025: Southern California Writers Conference (San Diego, CA). Founded and run by professional writers the SCWC provides veteran and emerging talent with authoritative guidance to help distinguish those manuscripts that are ready for market consideration, having facilitated well over $4 million worth of first-time authors’ book and screen deals. https://writersconference.com/sd/
February 21–25, 2025: Write to Learn Conference (Columbia, MO). Full disclosure, I swiped this year’s theme (with permission) from the title of Bonnie Davis’s book, How to Teach Students Who Don’t Look Like You: Culturally Responsive Teaching Strategies. Bonnie, an old friend, was one of the early leaders in this field that has now come to be known as Diversity, Equity, and Inclusion (DEI). – says Willy Wood, Write to Learn Conference Coordinator. https://web.cvent.com/event/e387a59d-1ebe-4e1f-85e8-7fb9869c8b56/summary
February 24–28, 2025: 30th Annual Writers at the Symposium by the Sea (San Diego, CA). Writer’s Symposium by the Sea is an annual event to inspire readers and writers alike, featuring evocative conversations with exemplary writers from various genres, backgrounds, and perspectives. During each interview, the audience is invited to actively listen in as writers share what inspires their writing and delve into the practices that propel their success. https://www.pointloma.edu/2025writers
February 27– March 8, 2025: 2025 Sierra Writers Conference (Rocklin, CA). The 2025 Sierra Writers Conference celebrates the 22nd anniversary of Sierra College Press and Standing Guard, its landmark book of stories about Japanese internment during WWII. This year’s conference draws on the spirit of the Sierra College Press, its first publication, and the talent of a diverse group of speakers who will discuss and provide instruction on stories of social justice, the environment, and the craft of writing. https://sierrawritersconference.wordpress.com/
March 1–2, 2025: Gotham Writers Genre Fiction Conference (Via Zoom). The Gotham Writers Genre Fiction Writers Conference happens in March 2025, for writers of mystery, horror, and science fiction & fantasy books. Gotham Writers has two conferences per year, targeted to different corners of the publishing world. https://www.writingclasses.com/writers-conference/home
March 6–7, 2025: 28th ASU Writers Conference in Honor of Elmer Kelton (San Angelo, TX). The 2025 conference will commemorate the 28th Angelo State University Writers Conference in Honor of Elmer Kelton. Our two-day conference is one of the few in the state that requires no registration or attendance fees for presenters and guests. https://www.angelo.edu/departments/english-modern-languages/writers_conference.php
March 8, 2025: Bay to Ocean Writers Conference 2025 (Chesapeake College, Wye Mills, MD). Now celebrating its 28th year, the Bay to Ocean Writers Conference is a one-day event that has attracted more than 4,000 writers over its history. It is sponsored by the Eastern Shore Writers Association (ESWA), a non-profit organization of writers from across the Delmarva Peninsula. https://www.easternshorewriters.org/event-5975520
March 15, 2025: The 2025 Atlanta Writing Workshop (Atlanta, GA). The title of the Atlanta Writing Workshop is “How to Get Published.” It focuses on classes and advice intended to help you get your works published. https://atlantawritingworkshop.com/
March 12–15, 2025: Blue Lake Christian Writers Conference (Andalusia, AL). At Blue Lake Christian Writers Retreat, you’ll experience the benefits of a large writers’ conference, but on a more personal level. Whether you’re a beginning or experienced writer, interested in fiction or nonfiction, our faculty of seasoned professionals can teach you how to improve your writing skills, market your work, and get published. https://bluelakecwr.com/
March 19–21, 2025: 56th Annual UND Writers Conference (Grand Forks, ND). Founded in 1970 and held every year since, the UND Writers Conference is a three-day event featuring six to eight authors annually ranging from Gwendolyn Brooks and August Wilson to Tommy Orange and Colson Whitehead. The UND Writers Conference is committed to community outreach, engagement, and finding ways to increase audience access to literature. https://und.edu/writers-conference/index.html
March 21–23, 2025: Let’s Just Write! An Uncommon Writers Conference (Chicago, IL). Let’s Just Write! An Uncommon Writers Conference was named one of the best conferences in the U.S. by The Writer Magazine two years in a row! Two days, twenty-plus presenters, workshops, sessions, panels…and more. https://www.chicagowrites.org/conference
March 22, 2025: Atlanta Self-Publishing Conference (Atlanta, GA). They offer the Atlanta Self-Publishing Conference annually for authors who are interested in self-publishing or who have self-published and want to get the most out of their publishing business. https://atlantawritersclub.org/aspc/
March 26–29, 2025: AWP Conference 2025 (Los Angeles, CA). The AWP Conference & Bookfair is the essential gathering for writers, teachers, students, editors, and publishers. Join thousands of attendees, explore hundreds of events and exhibitors, and immerse in four days of vital literary community and celebration in Los Angeles! https://s2.goeshow.com/awp/annual/2025/index.cfm
March 28–29, 2025: American Christian Fiction Writers (ACFW)- Colorado Springs Chapter (Colorado Springs, CO). American Christian Fiction Writers, Colorado Springs Chapter, has offered an affordable conference experience for Christian writers annually since 2009. We invite you to join us at Glen Eyrie Castle in the foothills of Colorado Springs, Colorado, for an unforgettable weekend of teaching, fellowship and inspired writing, whether you are already an established author or just starting your journey to publication. https://acfwcosprings.net/
April 3–5, 2025: 22nd Las Vegas Writers Conference (Las Vegas, NV). This year – and every year – the 22nd Las Vegas Writers Conference is dedicated to helping writers of all genres improve their craft, sharpen their business skills, and network with publishing professionals. Held each spring, this year’s conference will draw virtual attendees from around the world. Pitch sessions with literary agents and editors are included in the price of registration. Writers will have the opportunity for one-on-one mentoring sessions with faculty members and other published authors. https://lasvegaswritersconference.com/
April 3–6, 2025: The 2025 Chanticleer Authors Conference (Bellingham, WA). What makes the Chanticleer Author Conferences so special? Most importantly, the attendees! You are what makes this conference so special. Learning from the experts – Learn from the Best! Learning from each other and Networking and making new friends and connections. https://www.chantireviews.com/chanticleer-conference/
April 10–11, 2025, International Conference on Corpus Design, Compilation and Linguistics (Boston, MA). International Conference on Corpus Design, Compilation and Linguistics aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Corpus Design, Compilation and Linguistics. It also provides a premier interdisciplinary platform for researchers, practitioners and educators to present and discuss the most recent innovations, trends, and concerns as well as practical challenges encountered, and solutions adopted in the fields of Corpus Design, Compilation and Linguistics. https://waset.org/corpus-design-compilation-and-linguistics-conference-in-april-2025-in-boston
April 11–12, 2025: Moravian Writers Conference (Bethlehem, PA). To celebrate the conference’s 11-year anniversary, this FREE conference (featuring in-person and live streamed events) will focus on different approaches for thinking about story and story sharing. https://www.moravian.edu/writersconference
April 11–15, 2025: Vision Christian Writers Conference (Felton, CA). The Vision Christian Writing Conference is the response to the devastating news that Mt. Hermon was ceasing their legacy 50-year writing conference at the beginning of the pandemic. https://vcwconf.com/
April 24–26, 2025: NWG Annual Conference (Omaha, NE). The Nebraska Writers Guild offers three days of consultations, critique boot camps, and shop talk seminars. Appointments with literary agents like Kristina Slater are first-come, first-served, and have no extra cost. This conference is perfect for writers who would rather focus on intimate group or pair discussions rather than large panels. Workshops are capped to allow for in-depth discussion and a focus on networking without small talk. https://nebraskawriters.org/the-nebraska-writers-guild-2025-annual-conference/
May 1–3, 2025: 2025 OWFI Writers Conference (Oklahoma City, OK). Founded in 1968, the Oklahoma Writers’ Federation, Inc. (OWFI) is a non‑profit federation of writers’ groups dedicated to promoting higher standards for the written word. We believe that the literary profession has come of age and merits a fair share of the critical acclaim so generously lavished on other worthwhile arts. OWFI shall seek to coordinate and encourage professional writing within and without its organization and promote the recognition of outstanding contributions to the written language. https://www.owfi.org/
May 2–3, 2025: Lakefly Writers Conference, (Oshkosh, WI). EVERYONE HAS A STORY! Come to the Oshkosh Premier Waterfront Hotel and Convention Center for a two-day conference. They offer workshops on the craft and business of writing designed to inspire and guide your creative journey. https://lakeflywriters.org/
May 2–3, 2025: The 2025 Washington Writers Conference (Rockville, MD). The Washington Independent Review of Books presents the 12th annual Washington Writers Conference, the DC area’s premier literary gathering! Visit www.wirobooks.com for complete conference information. https://www.washingtonindependentreviewofbooks.com/page/the-2025-washington-writers-conference
May 2–3, 2025: Atlanta Writers Conference (Atlanta, GA). AWC’s 32nd conference offers an in-person experience for all activities—critiques and pitches, a workshop, Q&A panels, free talks, an award ceremony, a book fair & more—and a virtual option for agent/editor meetings https://atlantawritersconference.com/
May 2–4, 2025: 32nd Annual Pikes Peak Writers Conference (Colorado Springs, CO). The Future is Now. Join us as we look at the present and future of publishing. Look at where you are in your career and where you want to be and let us help you chart your course to the stars. Don’t be a Red Shirt! Let us help you soar to success! https://conference.pikespeakwriters.org/
May 2–4, 2025: 7th Annual Sonoma Valley Authors Festival (Sonoma, CA). The Sonoma Valley Authors Festival Brings people together to hear authors from a variety of literary genres and speakers who discuss advances being made in science, technology, and medicine. https://svauthorsfest.org/
May 3, 2025: The 2025 Michigan Writing Workshop (Detroit, MI). At this writers’ conference, participants will enjoy a day of intense instruction on how to get their works published. https://michiganwritingworkshop.com/
May 6–7, 2025: Monterey Writers Retreat Conference (Pacific Grove, CA). Join us on the wondrously scenic and soothing Monterey Peninsula in Pacific Grove for the express purpose of working intimately with experienced author and agent professionals. Know that writers of every kind have journeyed for over a century to this location on the California west coast. They come in search of inspiration, individuality, purpose and vision, but more importantly, to share an understanding that art has preceded their arrival in the form of a brutally beautiful sea and windswept shore. https://montereywritersretreat.com/
May 8–10, 2025: Storymakers Conference (Provo, UT). The Storymakers Conference will consist of various classes that cover various topics such as cover design, marketing, creating a writing business, and the nuts and bolts of screenwriting. The Storymakers conference features over a hundred classes geared toward aspiring and established writers alike, taught by some of the best presenters in the publishing industry. https://storymakersguild.org/storymakers-conference
May 15–18, 2025: Looking Glass Rock Writers Conference (Brevard, NC). Exploring the theme “A Sense of Place,” small select groups of conference attendees experience working under the guidance of notable writers. Founded in 2016 as a partnership between the Transylvania County Library and Brevard College, the annual conference consists of writing workshops for select participants and public readings by the workshop leaders free to the community. https://www.lgrwc.org/
May 17–20, 2025. Kachemak Bay Writers Conference (Homer, AK). The Kachemak Bay Writers’ Conference has been the place where writers from Alaska and beyond come together to create community and learn how to be better writers. https://writersconf.kpc.alaska.edu/
May 26–30, 2025, Blue Ridge Mountains Christian Writers Conference (Black Mountain, NC). The Blue Ridge Mountains Christian Writers Conference began nearly four decades ago as a spirit-filled environment where writers could move forward in their writing journey and publishing dreams. The legacy event is focused on God’s path for each writer, and the conference is dedicated to meeting professional and spiritual needs. https://www.blueridgeconference.com/blue-ridge-mountains-christian-writers-conference/
May 29 – June 1, 2025: Rocky Mountain Fiction Writers 2025 Writers Retreat (Colorado Springs, CO). The RMFW 2025 Writers Retreat is taking place at the beautiful Franciscan Retreat Center in Colorado Springs, Colorado. Immersed in this tranquil environment, authors are encouraged to come and work, network with other authors, join a critique group, and gather valuable knowledge from others in the industry. Lodging and meals are included in the price of the retreat. https://rmfw.org/event/2025-writers-retreat/
June 4–10, 2025: TWH MAINE “Mini MFA” Writers Conference (Boothbay Harbor, ME). The Writer’s Hotel Maine “Mini MFA” is a unique, hybrid, comprehensive writing program. Our programming includes our TWH two-editor pre-conference Team Reading, virtual agent pitching sessions and our conference at Sebasco Harbor Resort in Phippsburg, Maine—a magnificent seaside resort, just north of Portland. https://www.writershotel.com/twh-maine-mini-mfa-conferences
June 6–8, 2025: Between the Pages Writers Conference (Springfield, MO). Springfield Writer’s Guild, Sleuths’ Ink, and Ozarks Romance Authors are pleased to present the second annual Between the Pages Writers Con, June 6-8, 2025. Join us for an exciting lineup of guest speakers, workshops, and the opportunity to network with industry professionals. https://btpwriterscon.com/
June 6–10, 2025, SWA 2025 Writers Conference (St. Simon’s Island, GA). This low-key summer conference for Southeast-based writers features book signing, socializing, and workshops on writing, publishing, and marketing works. https://www.southeasternwritersassociation.org/
June 10-13, 2025: Write-to-Publish Conference (Wheaton, IL). Since 1971, Write to Publish has been training, inspiring and encouraging writers like you, connecting them with editors to help them improve their craft, with publishers who are looking for good books to publish, and with literary agents who can represent them. https://writetopublish.com/
June 16-20, 2025: 26th Anniversary – Writing and Illustrating for Young Readers Conference (Draper, UT). Writing and Illustrating for Young Readers presents an exciting five-day conference every June, consisting of intensive, week-long classes and daily breakout sessions. The heart of Writing and Illustrating for Young Readers is its morning workshops, where attendees have the opportunity to workshop their manuscripts with an industry professional. In the afternoon workshops, registrants have the opportunity to attend plenary and breakout sessions to learn more about the craft of writing.” https://www.wifyr.com/
June 17–21, 2025: ThrillerFest XX (New York, NY). Notable thriller writers like Dennis Lehane will join other experts to offer Master Classes, workshops, pitches, panel discussions, and more. The conference’s PitchFest and QueryFest offer opportunities for self-published authors, traditionally published authors, and unpublished authors seeking query letter or manuscript help. Pricing is via day passes, per event, or with packages. https://thrillerfest.com/
June 18–22, 2025: St. Davids Christian Writers’ Conference (Meadville, PA). This year’s theme is “Your Story, God’s Glory”. St. Davids is special. They’re an intimate gathering of writers that provides an opportunity to build a network, not by exchanging business cards in a busy hallway. Here they connect, like real people – laughing over lunch, chatting about their projects in the lounge, or giving their elevator pitch in genre group meetings. Writing is a different beast with the digital world but connecting with people is still done face to face. https://stdavidswriters.com/
June 23–28, 2025: Minnesota Northwoods Writers Conference (Bemidji, MN). The Minnesota Northwoods Writers Conference has given hundreds of participants from Minnesota and across the United States the opportunity to work closely with award-winning faculty. We offer a range of scholarships to support emerging writers, important voices, and community leaders. This writing conference is full of workshops, Q&A sessions, panel talks. https://www.northwoodswriters.org/
July 13–20, 2025: Port Townsend Writers Conference (Port Townsend, WA). Since 1974, the Port Townsend Writers Conference has brought together aspiring and master artists to talk about craft, ignite creativity, connect learners and mentors, and build a diverse community. The Conference includes a week of generative, craft-centered workshops, lectures, readings, open mics, and communal gatherings in an environment designed to de-privilege the literary art form and serve diverse voices from across nations. Whether you consider yourself a beginning or seasoned writer, our approach is to provide an inspiring and inclusive space where writers can share their perspectives, celebrate growth, and take creative risks to improve their writing and the writing of our peers. https://centrum.org/program/writers-conference/
July 16–20, 2025: GCLS Annual Conference (Albany, NY). The GCLS’s annual conference is the premier literary event for both authors and readers. The event brings together readers, fans, writers, editors and publishers to celebrate women-loving-women and sapphic literature. https://www.goldencrownliterarysociety.org/2025-annual-conference
July 17–20, 2025: Readercon 34 Conference (Burlington, MA). Although Readercon is modeled on “science fiction conventions,” we have no art show, no costumes, no gaming, and almost no media. Instead, Readercon features a near-total focus on the written word. In many years the list of Readercon guests rivals or surpasses that of the Worldcon in quality. Readercon is the only small convention regularly attended by such giants of imaginative literature as Samuel R. Delany, Ellen Datlow, Amal El-Mohtar, John Crowley, Greer Gilman, and Catherynne M. Valente. https://readercon.org/
July 18–20, 2025: Imaginarium (Louisville, KY). Imaginarium 2025 is proud to announce the addition of six new workshops to our programming! There will be over 135 panels and workshops hosted in our 12th year, so make sure to check back regularly on our official site to see all new additions! The titles, presenters, and descriptions for these new programming additions are as follows: New Workshop Additions: A Journey From Concept to Live Performance: Presenter – Terry Chambers. Representing historical figures through performance art: Step 1: Research and Select Your Topic Step 2: Outline Your Script Step 3: Write the Script Step 4: Rehearse and Refine with props and costuming Step 5. https://www.entertheimaginarium.com/
July 19–21, 2025: Sun Valley Writers’ Conference (Sun Valley, ID). The Sun Valley Writers’ Conference (SVWC) began with a conversation among four friends – journalist Reva B. Tooley, Sun Valley Community School leaders Jon and Leslie Maksik, and venture capitalist Gordon Russell, who sat around a kitchen table in 1994 and fantasized about starting a writers’ conference. One year later, SVWC held its first event in a tent at Sun Valley Community School, featuring 12 writers, 108 attendees, and an opening talk by Pulitzer Prize-winning journalist, David Halberstam. https://svwc.com/
July 20–25, 2025: Napa Valley Writers Conference (Napa, CA). Since 1981, the Napa Valley Writers’ Conference has provided literary fellowship and a craft-focused experience among the foothills and vineyards that have made this region famous. http://www.napawritersconference.org/
July 30 – August 3, 2025: Willamette Writers Conference (Portland, OR). Willamette Writers is the largest writers’ organization in the Pacific Northwest. Writers of all genres and at all stages of their careers come to our meetings, annual conference, and workshops to connect with their community, develop their craft, and advance their career. https://willamettewriters.org/
July 31 – August 2, 2025: Mendocino Coast Writers Conference (Mendocino, CA). The Mendocino Coast Writers’ Conference is a vibrant gathering that offers morning workshops in a wide range of genres. Afternoons are packed with craft seminars, panels, one-on-one consultations, and open mics; and every evening offers an opportunity to enjoy the camaraderie and connection that make this conference, in the words of one participant, “life changing.” At this conference, writers can participate in morning workshops that are related to various genres. https://mcwc.org/
July 31 – August 2, 2025. The 61st Cape Cod Writers Center Conference (Hyannis, MA). The Cape Cod Writers Center is committed to assisting published and aspiring writers of all genres, abilities and ages to develop their writing skills and learn the business of editing, publishing and promotion. https://capecodwriterscenter.org/conference-2/
August 2–8, 2025: 30th Annual Postgraduate Writers’ Conference (Montpelier, VT). VCFA’s annual Postgraduate Writers’ Conference is a haven for serious, emerging practitioners seeking to connect, recharge, and lift their process and craft to new levels. https://vcfa.edu/postgraduate-writers-conference/
August 21–25, 2025: 2025 Killer Nashville International Writers’ Conference (Franklin, TN). Killer Nashville is the premier forum for all genres incorporating mystery, thriller, or suspense elements; learn, present, meet agents & editors, sign books, mingle with forensic experts, and network. Writers who attend the Killer Nashville Writers Conference can expect writing workshops, pitch sessions, panel discussions, author signings, and a book fair. https://www.killernashville.com/
September 25–27, 2025: Moonlight & Magnolias Conference 2025 (Norcross, GA). Whether you’re taking your first steps toward writing your dream novel, polishing a manuscript, or celebrating multiple book releases, the Moonlight & Magnolias (M&M) Conference is designed to support writers at every stage of their journey. https://www.garomancewriters.org/moonlight-and-magnolias
October 4–5, 2025: The Literary/Commercial Fiction Writers Conference. Registration opens May 2025. More details will be posted on the website soon. https://www.writingclasses.com/writers-conference/home
October 9–11, 2025: Ozarks Creative Writers Conference (Eureka Springs, AR). This conference is for new, emerging, and accomplished writers focusing on the craft of writing, further developing skills, as well as stimulating and encouraging participants. OCW also focuses on opportunities for the participants to interact with editors, agents, and publishers. https://www.ozarkcreativewriters.com/
November 17–19, 2025: Kauai Writers Conference, (Lihue, Kauai). The Kauai Writers Conference attracts major authors of both literary and popular fiction, memoir, poetry, non-fiction and screenplay. A three-day conference including about 40 workshops, lectures and panels with each of the author faculty. https://kauaiwritersconference.com/
Select a writers’ conference of interest to you and be prepared to enjoy the benefits of meeting other writers. You may acquire knowledge you can use immediately, find a new market for your book, elevate your professional effectiveness, meet editors, agents and publishers, become inspired and return home energized.
The Bottom Line: Take a little working vacation and hit some writers’ conferences. Make it a priority to sign up for one in the coming weeks and months. You’ll be glad you did!
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Communications’ book marketing approach at https://westwindbookmarketing.com/ or contact Lorenz at [email protected] or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
Would you like help promoting your book?
If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?
Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!
by Scott Lorenz | Book Fairs, Book Festivals, Book Marketing, Book Promotion, Book Publicity, Christian Book Marketing
By Scott Lorenz
Westwind Book Marketing
If you’re an author, you owe it to yourself to check out this list of book festivals and fairs that authors can attend for 2025. These events are an excellent way for authors to meet book buyers and reviewers, interact with fellow authors and publishers, meet your readers and find new ones too. As an author you can network with book industry leaders, locate the help you need, such as a publicist or book editor, and learn what’s new in the marketplace.
Book fairs usually want speakers. By volunteering to speak, authors not only gain great exposure but can also add that appearance to their resume and press releases. One of my author clients was a member of a panel of authors at a Southern Book Festival. I issued a press release about it and added it to her accomplishments on her bio. Not only is she a respected author but she’s now an author admired by her peers. It’s these little things that all add up in the minds of reviewers and the media when they decide who they will write about. If you want to land a panel slot or speaking gig you must plan ahead; dates for panel participants, speakers and autograph sessions are usually arranged months in advance.
Upcoming Book Fairs and Festivals
For more upcoming book events check out C-SPAN2 at: https://www.c-span.org/bookTv/ click on the Book Fairs tab. For more information about book events and book marketing visit https://westwindbookmarketing.com/
January 17–20, 2025: Winter Poetry & Prose Getaway (Galloway, NJ). A participant-focused writers’ conference. Advance your craft and energize your writing at the 31st annual Winter Poetry & Prose Getaway. Join them at the historic Seaview Hotel near Atlantic City. Enjoy challenging and supportive workshops, insightful feedback and an encouraging community. Choose from workshops in poetry, fiction, nonfiction, memoir, songwriting and storytelling. https://wintergetaway.com/
January 17–20, 2025: Colrain Poetry Manuscript Conference (Zoom – Virtual). The Colrain Manuscript Classic is an online highly focused, four-day Intensive designed for poets with manuscripts in progress. The Classic features in-depth pre-conference work and candid, realistic evaluation and feedback from nationally known poets, editors and publishers. In preparation, participants work at home on pre-conference assignments and then, in the workshop, review, arrange, and winnow their work based on the pre-conference work. In addition to the manuscript preparation workshop and editor sessions, there will be an editorial Q&A, and an after-conference strategy session. https://colrainpoetry.com/
January 18–25, 2025: Writers in Paradise at Eckerd College (St. Petersburg, FL). Located on the beautiful waterfront campus of Eckerd College in St. Petersburg, Florida, this writers’ conference features professional writers at the top of their form spending quality time with motivated and talented participants seeking an intimate, unhurried climate for learning…in paradise. https://www.writersinparadise.com/
January 31– February 1, 2025: Sunshine State Book Festival (Gainesville, FL). Sunshine State Book Festival is bringing readers and writers together again for the sixth year. Their 2025 festival will feature 150 authors writing in 15 genres. https://sunshinestatebookfestival.com/
January 31 – February 2, 2025: SCBWI In-Person Winter Conference 2025 (New York, NY). This is the first in-person conference in over two years, they’re launching a brand-new format: Creative Labs. The conference is now built around an intensive workshop model, which will allow attendees to learn so much more and form lasting community connections. https://www.scbwi.org/events/winter-conference-in-new-york-city
February 5–7, 2025: Rancho Mirage Writers Fest (Rancho Mirage, CA). The Rancho Mirage Writers Festival is a world-class gathering of the finest writers who contribute to the intellectual vitality of their time. The City of Rancho Mirage, California, welcomes 60 authors and 1,000 readers from around the globe to the Rancho Mirage Library and Observatory each January. Jamie Kabler, who wanted to bring a premier intellectual event to the Coachella Valley, founded the festival in 2014, which has been described as “Coachella for the brain.” https://www.rmwritersfest.org/
February 6–9, 2025: Savannah Book Festival (Savannah, GA). The Savannah Book Festival has been around since 2008. It offers live streaming sessions with leading authors. https://www.savannahbookfestival.org/
February 6–9, 2025: 21st annual San Francisco Writers Conference (San Francisco, CA). This will be the 19th Celebration of Craft, Commerce and Community for all writers. Attendees will join with 100+ presenters and fellow writers from across the country and around the world at this year’s event. The SFWC events are consistently rated among the top writers’ conferences anywhere. https://www.sfwriters.org/
February 20–22, 2025: F.R.E.S.H. Book Festival (Daytona Beach, FL). F.R.E.S.H. Book Festival promotes literacy year-round. They provide students with books, host conversations with authors from around the world, and support other literacy initiatives. https://www.freshbookfestivals.net/
February 21–22, 2025: Southern Voices 2025 (Hoover, AL). Southern Voices is a two-day festival celebrating art, music and writing. Sponsored by the Hoover Public Library, the first conference was held in 1993. The author’s conference is a one-day part of the festival celebrating the written word. https://www.southernvoices.info/
February 21–23, 2025: Asheville Christian Writers Conference (Asheville, NC). The Asheville Christian Writers Conference is not a level of writing – it’s a battle cry. God calls us to step up and answer with the best work possible using the talents He has given. They are called together to focus their hearts on the task Christ assigned us… to strengthen their ties with one another and hone their craft of writing so they might effectively spread the Word of God through fiction and non-fiction books, screenplays, scripts, articles, and blogs. https://ashevillechristianwritersconference.com/
March 1, 2025: 2025 AIBF Festival (Fernandina Beach, FL). During the Expo, you’ll have opportunities to engage with readers in an up-close and personal way to showcase and sell your books. Multiple activities and Celebrity Author breakout presentations are designed to keep visitors engaged and circulating around exhibits throughout the day. https://www.ameliaislandbookfestival.org/2025-aibf-festival
March 1, 2025: Rose Glen Literary Festival (Sevierville, TN). The Sevierville Chamber of Commerce initially created the festival in 2010 to help local authors, giving them a chance to sell books, meet readers and network. The event will feature presentations, book signings and workshops. https://www.roseglenfestival.com/
March 1, 2025: Dahlonega Literary Festival (Dahlonega, GA). The Dahlonega Literary Festival is an annual celebration of books that takes place in March. Situated in Historic Downtown Dahlonega, it is an intimate festival about books and authors with a mission to promote interaction between readers and writers in a relaxed, informal environment. https://www.literaryfestival.org/
March 1, 2025: North Texas Teen Book Festival (Irving, TX). The North Texas Teen Book Festival brings YA authors and YA readers together to celebrate teen literature, cultivate a love of reading, and inspire lifelong readers (the three core components of their mission statement). https://www.northtexasteenbookfestival.com/
March 1, 2025: Southwest Florida Reading Festival (Fort Myers, FL). There is something for all ages to experience at the Southwest Florida Reading Festival. Everyone enjoys the multiple stages with the celebrity authors who share ‘inside scoop’ about their latest books or what makes a story idea click for them. You will be able to buy books and have the authors personalize and sign them too! Kids will be mesmerized by the storytellers. There’s also an abundance of family fun activities such as crafts, readings, drawings and so much more. It’ll be a day you will thoroughly enjoy and one you will want to repeat every year! https://readfest.org/
March 6–9, 2025: 40th annual Texas Storytelling Festival, (Denton, TX). Join the masters of storytelling at the Texas Storytelling Festival in Denton, Texas. Held over four days, this festival brings together the best in storytelling for an oral tradition that can be enjoyed by all ages. Tales of all genres are shared, and various bands perform throughout the event. https://festival.tejasstorytelling.com/
March 7–8, 2025: 28th Annual Children’s Literature Festival (Redlands, CA). The Children’s Literature Festival has been hosted by the University of Redlands for the last 26 years, and it returns in-person this coming March. It’s designed to bring together students, librarians, teachers, parents, authors and illustrators for a celebration of children’s literature. https://www.redlands.edu/events/featured-events/charlotte-huck-festival
March 7–8, 2025: WCoNA 2025 (Loretto, PA). The Writers Conference of Northern Appalachia Inc. (WCoNA) brings together writers and others interested in the region’s literature to honor our distinct body of work and to enhance the craft of our authors. WCoNA is a catalyst to inspire more novels, poetry, essays, history, memoir, drama, and other modes of literary writing that represent, in some way, northern Appalachia, and so create and promote a canon of writers and writing of northern Appalachia. https://wcona.com/conference
March 13–16, 2025: Left Coast Crime 2025 (Bellevue, WA). Left Coast Crime is an annual mystery convention sponsored by mystery fans, both readers and authors. LCC is held during the first third of the year in Western North America. https://leftcoastcrime.org/2025/
March 14–15, 2025: Venice Book Fair and Writers Festival (Venice, FL). An event for book lovers. Authors selling and signing their latest books in Centennial Park. Proceeds benefit the Venice Heritage Inc. https://venicebookfair.com/
March 15–16, 2025: Tucson Festival of Books (Tucson, AZ). The Tucson Festival of Books is a community-wide celebration of literature. Offered free-of-charge, the festival exists to improve literacy rates among children and adults. All proceeds for the festival support local literacy programs. http://tucsonfestivalofbooks.org/
March 20–22, 2025: Revival: Lost Southern Voices 2025 (Atlanta, GA). Revival: Lost Southern Voices, a festival for readers, celebrates historically excluded, erased, or marginalized Southern voices. During this annual conference, invited presenters discuss Southern authors or artists whose works are out-of-print or otherwise do not receive the attention they deserve. Revival: Lost Southern Voices, a festival for readers, is a celebration of lost or underappreciated Southern writers’ work. https://georgiacenterforthebook.org/ongoing-programs/revival-lost-southern-voices
March 20–23, 2025: 31st anniversary Virginia Festival of the Book (Charlottesville, VA). The Virginia Festival of the Book brings together writers and readers to promote and celebrate books, reading, literacy, and literary culture. Featuring the annual Festival in March plus the year-round Shelf-Life virtual event series, their programming offers something for readers of all levels and interests. https://www.vabook.org/festival-info/
March 26–29, 2025: AWP Conference and Bookfair (Los Angeles, CA). At the AWP Conference and Bookfair, you’ll find hundreds of authors, publishers, and exhibitors. There will be panel discussions and a keynote speaker. The AWP Conference & Bookfair is the annual destination for writers, teachers, students, editors, and publishers of contemporary creative writing. It includes thousands of attendees, hundreds of events and bookfair exhibitors, and four days of essential literary conversation and celebration. https://s2.goeshow.com/awp/annual/2025/index.cfm
March 26–30, 2025: Tennessee Williams & New Orleans Literary Festival (New Orleans, LA). The Tennessee Williams & New Orleans Literary Festival is a five-day New Orleans affair for writers, readers, and theater lovers. https://tennesseewilliams.net/
March 26–30, 2025: Algonkian Writer Retreat and Novel Workshop (Algonkian Park, VA). In keeping with the spirit of this place and the goals of this unique workshop retreat, you can be as goal-oriented or as hesitant in approach as you wish. You can show us your manuscript, improve your skills, have your work read by their writer mentors, attend their workshops, pitch a literary agent or two, whatever works for you, whatever helps you grow and discover your vision as a writer. https://algonkianconferences.com/AlgonkianWriterRetreat/
March 27–29, 2025: New Orleans Book Festival at Tulane University (New Orleans, LA). The New Orleans Book Festival will bring the world’s leading authors to Tulane University for a multi-day celebration of their works. https://bookfest.tulane.edu/
March 28–30, 2025: 22nd Annual Saints & Sinners LGBTQ+ Literary Festival (New Orleans, LA). Created in 2003. the Saints and Sinners Literary Festival helps educate the community on HIV/AIDS. It brings together writers, thinkers, and spokespeople. https://www.sasfest.org/
April 3–5, 2025: Oxford Conference for the Book (Michigan. MS). Founded by the Center for the Study of Southern Culture and Square Books, the Oxford Conference for the Book brings together fiction and nonfiction writers, journalists, artists, poets, publishers, teachers, students, and literacy advocates for three days of conversation in the literary town of Michigan, Mississippi. https://oxfordconferenceforthebook.com/
April 3–6, 2025: Chanticleer Authors Conference (Bellingham, WA). The Chanticleer Authors Conference is an event unlike any other. They host a wide variety of guest speakers and experts that wow experienced authors and help new authors take their publishing game to the next level. https://www.chantireviews.com/chanticleer-conference/
April 3–5, 2025: Las Vegas Writers Conference (Las Vegas, NV). Held each spring, the Las Vegas Writers Conference is dedicated to helping writers of all genres improve their craft, sharpen their business skills, and network with publishing professionals. https://lasvegaswritersconference.com/
April 4–6, 2025: 9th Annual Books Along the Teche Literary Festival (New Iberia, LA). A celebration of Southern writing and culture, the Books Along the Teche Literary Festival takes place in and around the charming town of New Iberia, and features authors, social events, panel discussions, and more. The popular annual gathering draws bibliophiles, arts enthusiasts, lovers of Louisiana cuisine and music. https://booksalongthetecheliteraryfestival.com/
April 5, 2025: Minnesota Writing Workshop (St. Paul, MN). This writing event is a wonderful opportunity to get intense instruction over the course of one day, pitch a literary agent or editor (optional), get your questions answered, and more. Note that there are limited seats at the event (200 total). All questions about the event regarding schedule, details and registration are answered below. Thank you for your interest in the 2025 Minnesota Writing Workshop! We are very proud of our many success stories where attendees sign with agents following events. https://minnesotawritingworkshop.com/
April 5, 2025: BAM Festival (West Palm Beach, FL). BAM Festival merges books, art, and music for teachers, students, and families, and features a number of children and young adult authors and illustrators. https://www.booksartmusic.org/
April 5, 2025: Literary Women Long Beach Festival of Authors (Long Beach, CA). Started in 1982 the Literary Women Festival of Authors is dedicated to helping balance the field of writers. They seek to share work that may not have the stage to do so. Proceeds go to the Long Beach Public Library to purchase books that will be featured at upcoming festivals. Any bookworm will like this spin on literary festivals. https://literarywomen.org/
April 5, 2025: 14th Anniversary Liberty States Fiction Writers Conference (Hamilton, NJ). The Liberty States Fiction Writers presents two full days of activities to develop and promote writers of all levels of experience and every genre, as well as the opportunity to pitch works to prominent editors and literary agents. A separate Reader Track will offer those who love a good read the chance to meet authors in attendance and discuss their works. https://www.libertystatesfictionwriters.com/conference/
April 10–13, 2025: Get Lit! Literary Arts Festival (Spokane, WA). The Get Lit! Festival began in 1998 as a one-day marathon of literary readings sponsored by Eastern Washington University Press and EWU’s Department of Creative Writing. Then The Spokesman-Review lovingly called it the little literary festival that could, and they were right. By 2004, the audience had swelled to 10,000 people from Spokane and the surrounding region. https://inside.ewu.edu/getlit/
April 12, 2025: San Antonio Book Festival (San Antonio, TX). The free, daylong event is a gift to visitors and the citizens of San Antonio, bringing books to life through author presentations, innovative panel discussions, and book sales and signings. Also included in this fun day of literary entertainment are family activities such as children’s theater performances, a technology area, interactive play and art stations, and a selection of the city’s famous food trucks. https://sabookfestival.org/
April 17–20, 2025: Norwescon 47: Into the Wylde (SeaTac, WA). Norwescon is the Pacific Northwest’s premier science fiction and fantasy convention, and one of the largest entirely volunteer-operated regional conventions in the United States. https://www.norwescon.org/
April 12, 2025: A Rally of Writers Lansing Community College (Lansing, MI). Held every spring for the past 35 years (except for the two Covid years) in Lansing, Michigan, A Rally of Writers features 16 sessions of Michigan writers, poets, teachers, editors and publishers discussing every aspect of writing and the publishing business. Choose among four sessions that run simultaneously. https://arallyofwriters.com/
April 12, 2025: Midwest Literary Walk (Chelsea, MI). For more than a decade this unique literary event has showcased more than 60 award-winning authors and poets at historic venues throughout downtown Chelsea. It includes author talks, book signings, and is free and open to the public. https://midwestliterarywalk.org/
April 17–20, 2025: Unbound Book Festival (Columbia, MO). The Unbound Book Festival brings nationally and internationally recognized authors of world-class renown to Columbia, Missouri, to talk about their books, their work, and their lives. https://www.unboundbookfestival.com/
April 25–27, 2025: Newburyport Literary Festival (Newburyport, MA). The Newburyport Literary Association, Inc., was founded in 2005 and hosts an annual Festival that brings together readers and writers for a weekend of readings, panel discussions, and other book-related events. https://newburyportliteraryfestival.org/
April 26–27, 2025: Los Angeles Festival of Books (California, LA). Now in its 30th year, the Los Angeles Times Festival of Books brings together not just writers, but also artists, chefs, filmmakers and musicians. It takes place on the University of Southern California campus, with a mixture of indoor and outdoor events, and hundreds of exhibitor booths and author signings. https://events.latimes.com/festivalofbooks/
April 26 – May 3, 2025: Montclair Literary Festival (Montclair, NJ). Montclair Literary Festival is a community-wide event that aims to exchange ideas, inspire future literary works and engage with different points of view. Working closely with the Montclair Public Library, Montclair Art Museum, Watchung Booksellers and a team of local volunteers, the festival will also generate lasting connections between arts institutions, the schools and the community, benefiting a broad cross-section of participants and attendees. https://succeed2gether.org/montclair-literary-festival/
May 1–3, 2025: Oklahoma Writers Federation Conference (Oklahoma City, OK). Enjoy sessions with publishing experts who can provide career-advancing knowledge. Speakers on legal issues, short stories, writing for film, editing, literary agents and publicists. Space is also provided for attendees to sell their books. https://www.owfi.org/#!conference/
May 2–3, 2025: Atlanta Writers Conference (Atlanta, GA). Our 30th conference offers an in-person experience for all activities—critiques and pitches, a workshop, Q&A panels, free talks, an award ceremony, a book fair & more—and a virtual option for agent/editor meetings. https://atlantawritersconference.com/
May 3, 2025: Ohioana Book Festival (Columbus, OH). Since its inception in 2007, the Ohioana Book Festival has given readers the opportunity to connect with their favorite Ohio writers. Held each spring, the festival welcomes roughly 140 authors and more than 3,000 visitors every year. https://www.ohioana.org/programs/ohioana-book-festival/
May 3, 2025: Annapolis Book Festival (Annapolis, MD). The Annapolis Book Festival is one of the premier community events in the region. Join the Key School for activities, music, refreshments, and more. Every year thousands of people enjoy this free community Festival that celebrates the beauty, power, passion, and excitement of the written word. The festival is bringing nationally and internationally renowned authors to the community to discuss their books and the craft of writing. The festival also features a day filled with children’s activities, live music, food, and a huge used book sale. https://www.keyschool.org/community/annapolis-book-festival
May 3, 2025: Hudson Children’s Book Festival (Hudson, NY). The Hudson Children’s Book Festival, established in 2009, is held each year in the historic city of Hudson, NY, and strives to create, sustain, and nurture a culture of literacy in partnership with their community and schools. This free, public event fosters a love of reading as families meet and greet world-class creators of books for children of all ages. https://hudsonchildrensbookfestival.org/
May 7–9, 2025: The Nonfiction Writers Conference – 15th Annual Event (Virtual). Since the Nonfiction Writers Conference began in 2010, their mission has always been to take the traditional writers’ conference experience and deliver it online. This allows more people to attend from around the world, saving valuable time and travel expenses. It also delivers powerful access to speakers during LIVE learning sessions with interactive Q&A. https://nonfictionwritersconference.com/
May 10–17, 2025: Longleaf Writers Conference (Santa Rose Beach, FL). The Longleaf Writers Conference includes a full week of intensive and generative writing workshops (where attendees and scholars and fellows engage with small group workshop critiques of writing (for 2025 they offer fiction, creative nonfiction, screenwriting, poetry workshops)), daily seminars, agent consultations, school outreach programs, and special social events. https://longleafwritersconference.com/
May 11, 2025: Greater Pittsburgh Festival of Books (Pittsburgh, PA). The Greater Pittsburgh Festival of Books (GPFB) showcases Pittsburgh’s historic, vital role on the national and international literary stage. Readers, writers, booksellers, publishers, critics, educators, and neighbors will connect with, learn from, and support each other. With free, diverse programming featuring nationally recognized authors (many living in Western Pennsylvania), and across age, genre, and background, the festival will celebrate the joys of literacy. https://www.pittsburghbookfestival.org/
May 14–18, 2025: Sleuthfest (St. Petersburg, FL). Sleuthfest is all about writing workshops, social events, and pitch sessions for mystery, suspense, and thriller writers. Sessions will be held on the craft of writing, marketing and promoting your work, and practicing your pitch with experienced authors. https://sleuthfest.com/
May 16–17, 2025: Maine Romance Writers Retreat (Portland, ME). Maine Romance Writers strongly supports their members through education, advocacy, networking, support and recognition of the romance genre. The MRW annual retreat weekend features speakers on a variety of topics related to researching, writing, and self-promotion. https://www.maineromancewriters.com/p/retreat.html
May 17, 2025: Gaithersburg Book Festival (Gaithersburg, MD). Since its inception in 2010, the festival has quickly become one of the nation’s top literary events, attracting hundreds of award-winning and best-selling authors, poets and songwriters from across the country to its beautiful park setting. https://www.gaithersburgbookfestival.org/
May 17–20, 2025: Kachemak Bay Writers’ Conference (Homer, AK). Held in Homer, Alaska, this nationally recognized writing conference features workshops, readings and panel presentations in fiction, poetry, nonfiction, and the business of writing. Since 2002, the Kachemak Bay Writers’ Conference has been at the heart of Alaska’s growing literary community. With its focus on community and craft, this conference strives to celebrate and enhance the connection between writers and readers in their communities. https://writersconf.kpc.alaska.edu/
May 21–22, 2025: Biographers International Organization (BIO) Conference (Montgomery, AL). Telling the Stories of Black Lives through Biography is believed to be the first conference of its kind since the 1980s. Through talks, panel discussions, and opportunities to tour Montgomery’s major civil rights memorials, the conference is intended to appeal to writers and readers of biography and history along with teachers and students from throughout the Southeast region. https://biographersinternational.org/montgomery-biography-conference/
May 26–30, 2025: Blue Ridge Mountains Christian Writers Conference (Ridgecrest, NC). The Blue Ridge Mountains Christian Writers Conference began nearly four decades ago as a spirit-filled environment where writers could move forward in their writing journey and publishing dreams. The legacy event is focused on God’s path for each writer, and the conference is dedicated to meeting professional and spiritual needs. https://www.blueridgeconference.com/
May 27–30, 2025: Poetry by the Sea: A Global Conference (Madison, CT). The Poetry by the Sea community began in 2015 in the spirit of beginning afresh. The choice of meeting ground–Mercy by the Sea, a beautiful retreat center with its own private beach–signifies our connections as a community where you will find diversity and inclusiveness. After successful conferences in 2022 and 2023, plans are in the works to meet again in person from May 27 to May 30, 2025. https://poetrybytheseaconference.org/
May 31 – June 1, 2025: 11th Anniversary Bay Area Book Festival (Berkeley, CA). Since 2015, Bay Area Book Festival has featured the boldest and most brilliant literary voices in conversations about issues that matter, with a focus on justice and diversity. https://www.baybookfest.org/2025info/
June 5–8, 2025: Indiana University Writers’ Conference (Bloomington, IN). The Indiana University Writers’ Conference is the second oldest in the United States. 2025 marks the 85th anniversary of the conference which, since its inception, has stood for literary excellence. We are proud to boast a faculty that has included lauded writers of the post-WWII years, such as Katherine Anne Porter, Lillian Hellman and Stephen Spender, as well as 20th century icons Raymond Carver and Kurt Vonnegut. https://iuwc.indiana.edu/
June 8–13, 2025: Tinker Mountain Writers’ Workshop Summer Residential Program (Roanoke, VA). Since 2005, Tinker Mountain Writers Workshops have nurtured and empowered writers of all ability levels. Over 750 writers have participated through manuscript reviews and “write now workshops” in poetry, fiction, and nonfiction. https://www.hollins.edu/academics/continuing-education-camps/tinker-mountain-writing-workshops/tinker-mountain-writers-scholarships/tmww-summer-course-descriptions-seminars-and-faculty/
June 10–13, 2025: Write-to-Publish Conference (Wheaton, IL). Since 1971, Write-to-Publish has been training, inspiring and encouraging Christian writers, connecting them with editors to help them improve their craft, with publishers who are looking for good books to publish, and with literary agents who can represent them. https://writetopublish.com/
June 12–15, 2025: Nantucket Book Festival (Nantucket, MA). The Nantucket Book Festival has established itself as a major summer destination for booklovers with impressive and eclectic line-ups of award-winning authors. The multi-day festival offers author readings, panel discussions and social events in an informal atmosphere that encourages conversations between writers and readers. Most of the Festival events are free and held within walking distance of the ferries. https://www.nantucketbookfestival.org/
June 15–21, 2025: Juniper Summer Writing Institute (Amherst, MA). In association with the MFA Program for Poets & Writers at the University of Massachusetts Amherst, Juniper is a weeklong immersion in the writer’s life. It is time out for you and your writing, time for wild invention, and time to become part of a diverse community of acclaimed and emerging writers from all walks of life. https://juniperinstitute.umasscreate.net/
June 15–21, 2025: Bread Loaf Writers’ Conference (Ripton, VT). The Bread Loaf Writers’ Conference, founded in 1926, is one of the oldest and finest of its kind in the country. The conference features workshops in poetry, fiction, and creative nonfiction, as well as lectures; craft classes; meetings with editors, agents, and publishers; and readings by faculty and guests. https://www.middlebury.edu/writers-conferences/
June 22–27, 2025: Aspen Summer Words Writing Conference (Snowmass Village, CO). The conference features workshops, including a workshop with a focus on revision, for poets, fiction writers, and nonfiction writers; panels; and readings; as well as opportunities to meet with agents and editors. https://www.aspenwords.org/programs/summer-words/
June 24–27, 2025: The RBMS Booksellers’ Showcase (Costa Mesa, CA). The RBMS Booksellers’ Showcase offers a variety of exhibitors and products like original art and illustration and manuscripts. https://rbms.info/conferences/
June 26–30, 2025: 2025 American Library Association Annual Conference & Exhibition (Philadelphia, PA). Over 25,000 experts in the industry will help you take your career to new heights. As the world’s largest library event, the ALA Annual Conference & Exhibition brings together thousands of librarians and library staff, educators, authors, publishers, friends of libraries, trustees, special guests, and exhibitors. https://2025.alaannual.org/
June 29 – August 9, 2025: Clarion Science Fiction and Fantasy Writers’ Workshop (San Diego, CA). Established in 1968, the Clarion Science Fiction and Fantasy Writers’ Workshop is the oldest workshop of its kind and is widely recognized as a premier proving and training ground for aspiring writers of fantasy and science fiction. Applications are judged by a student selection committee. The review panel selects 18 applicants and a few waitlist students. All applicants are notified of their status by late March/early April. The review panel does not comment or give feedback on stories. https://clarion.ucsd.edu/
July 7–14, 2025: Community of Writers – Writers Workshops (Olympic Valley, CA). These workshops assist serious writers by exploring the art and craft as well as the business of writing. The week offers daily morning workshops, craft lectures, panel discussions on editing and publishing, staff readings, as well as brief individual conferences. The morning workshops are led by staff writer-teachers or editors. https://communityofwriters.org/workshops/writers-workshops/
July 17–20, 2025: Readercon 34 (Burlington, MA). The premiere book festival for science fiction, fantasy, and speculative fiction took a break over the pandemic (including last year), but they are all set for an in-person convention next July. https://readercon.org/
July 20, 2025: Detroit Festival of Books (Detroit, MI). The Detroit Festival of Books is the largest book festival in the State of Michigan. They have vendors from all over the USA and Canada. The Bookfest is dedicated to promoting the joy of reading and the rich culture surrounding it. https://detroitbookfest.com/
July 21–27, 2025: Macondo Writers Workshop (San Antonio, TX). The Macondo Writers Workshop is an association of socially engaged writers working to advance creativity, foster generosity, and serve community. Founded in 1995 by writer Sandra Cisneros and named after the town in Gabriel García Márquez’s One Hundred Years of Solitude, the workshop gathers writers from all genres who work on geographic, cultural, economic, gender, and spiritual borders and who are committed to activism in their writing and work. https://macondowriters.com/
August 21–24, 2025: Killer Nashville International Writers’ Conference (Franklin, TN). The Killer Nashville International Writers’ Conference is a four-day event bringing together some of the world’s best authors, aspiring writers, agents, editors, and other industry professionals. https://www.killernashville.com/
August 29, 2025: WriterCon (Oklahoma City, OK). The annual WriterCon Conference is three days of 60+ speakers providing more than 80 sessions designed to cover all genres and all aspects of the writing experience: skills, industry knowledge, opportunities, networking, pitching, contests, opportunities to meet with writers privately, to obtain manuscript reviews or private consultations, and much more. https://writercon.com/
August 30–31, 2025: Bumbershoot (Seattle, WA). The Seattle Arts Festival always has active coffee houses and a book fair spotlighting literary artist. https://www.seattlecenter.com/events/festivals/bumbershoot
September 3–7, 2025: Bouchercon (Nashville, TN). The World Mystery Convention is a nonprofit, all-volunteer organization which holds an annual convention in honor of Anthony Boucher, the distinguished mystery fiction critic, editor and author. Bouchercon is their annual world mystery convention where every year readers, writers, publishers, editors, agents, booksellers, and other lovers of crime fiction gather for a 4-day weekend of education, entertainment, and fun! https://www.bouchercon2025.com/
September 7–8, 2025: Printers Row Lit Fest 2025 (Chicago, IL). The 40th Annual Printers Row Lit Fest is a carnival-like weekend of authors, books, and book lovers. The Chicago Literary Hall of Fame’s tent will once again include partners After Hours, Chicago Poetry Center, Chicago Quarterly Review, Contratiempo, Guild Literary Complex, Rhino, and Stories Matter Foundation. We post our tent location later this summer, when that information becomes available. https://chicagoliteraryhof.org/events_entry/printers-row-lit-fest-2025
September 18–20, 2025: Washington Island Literary Festival (Washington Island, WI). The Washington Island Literary Festival is a moveable feast of writing, reading, discussion, and thought about the written word. Writers’ workshops, author panels and presentations, readings and parties are scheduled at various quaint, historic and beautiful venues around the Island. https://writeondoorcounty.org/inspire_events/2025-washington-island-literary-festival/
September 26–28, 2025: Harbor Springs Festival of the Book (Harbor Springs, MI). Held in beautiful Harbor Springs, Michigan, the Festival is a three-day celebration of readers, writers, books, and the literary craft. They feature 50+ nationally published authors and illustrators in sessions including eight genres: fiction, nonfiction, mystery/thriller, poetry, cookbook, picture book, middle grade and young adult. https://www.hsfotb.org/
September 20, 2025: Kansas Book Festival (Topeka, KS). This event, designed to celebrate the best of Kansas literature, arts and history, will offer a variety of activities for Kansans of all ages, including meet-the-author sessions, panel discussions, book signings and sales, and a special tent with projects for children. This event is free and open to the public. https://www.kansasbookfestival.com/
October 16–19, 2025: Iota Short Forms Conference (Trescott, ME). Iota is designed to help writers break from questions about genre. When is a piece a micro essay and when is it a prose poem or when does it turn into flash fiction? Iota posits that it doesn’t matter just write it. https://cobscookinstitute.org/iota/the-conference
November 7–16, 2025: Charleston Literary Festival (Charleston, SC). Charleston Literary Festival is a world-class literary festival with an international edge based in the heart of Charleston, South Carolina. They provide a forum for experiencing the transformative power of books, conversations and big ideas—join them! https://www.charlestonliteraryfestival.com/
The Bottom Line: Take a break from your pen and attend one of these top book fairs and festivals. You won’t regret it!
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Communications’ book marketing approach at https://westwindbookmarketing.com/ or contact Lorenz at [email protected] or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
Would you like help promoting your book?
If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?
Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!
by Scott Lorenz | Blog, Book Publicity, Book Publishing, Book Title Generator, Marketing a Book, Social Media
By Scott Lorenz
Westwind Book Marketing
Some people say a book’s success is based on luck. Some say it’s the right opportunity at the right time. But the real secret? Publicity. As a book publicist, I have seen firsthand what publicity can do for authors. It is not the same as advertising or marketing. Publicity happens much more organically, and it can be the key factor for an author’s big break.
From Obscurity to Stardom: The Power of Publicity for Authors
Let’s look at four amazing success stories by well-known authors!
Ever Heard of SLOW HORSES?
British spy novelist Mick Herron began his career as an obscure author who wrote mostly for himself. He had a day job, and he didn’t expect his literary career to ever get off the ground, especially when he got dropped by his publishing house due to low sales of his first spy novel, Slow Horses.
His agent reached out to an independent publishing house in New York, Soho Press, for his second book, Dead Lions. At first, it didn’t seem like much had changed. Then, his new publisher nominated him for the U.K. Crime Writers’ Association’s Best Novel of 2013. He went home with the top prize, and the attention immediately increased his sales. A U.K. production company even optioned for television rights for Herron’s book. Even so, it wasn’t life changing.
It wasn’t until four years later when librarian Nancy Pearl raved about Slow Horses on National Public Radio. In the following month, the book sold 20,000 copies—more than the past seven years combined.
His novels boomed in popularity, earning him connections with a British publishing company, allowing him to reissue the two books. The relaunch of his writing career put him in the spotlight, and Slow Horses was picked up by Waterstones, Britain’s largest bookstore chain, as their Thriller of the Month in 2017. This was seven years after the book was originally published.
Herron has now sold over three million copies under his British publisher, and even more in the U.S., as well as being picked up for an Apple TV+ series.
It wasn’t an interview or typical advertisements; Herron’s success came from someone praising his book on public radio. That’s the power of publicity.
Dan Brown: The Role of Timing and Radio Interviews
Timing is everything when it comes to publicity. Authors can go years without being recognized. Thriller author Dan Brown is a perfect example of this. At the start of his career, he was a failed songwriter and an unknown author. His first three books sold less than 10,000 copies each. He signed with a new publisher and a new agent, who released the fourth novel of his Robert Langdon series, The Da Vinci Code. To Brown’s shock, it made its way quickly onto the New York Times bestseller list. This boost of attention drew curious eyes to his other works. Digital Fortress, Angels & Demons, and Deception Point, the first books of the series, soon became bestsellers as well. He has now sold millions of copies.
The difference? Brown dove head-first into publicity for his fourth book. He met with executives of major bookstores as well as smaller ones. He created a new image for himself, one that painted him as a scientific researcher. He deleted all evidence of his weak self-promotion and failed career.
By painting a specific image of himself to go along with his book, he got people’s attention. Not to mention, his rank on the New York Times bestseller list was an instant spotlight on his work. His book was thrilling, gripping, and left people talking about it for years after. However, this wouldn’t have happened without publicity. In a Masterclass episode, which I highly recommend, Brown credits Radio TV Interview Reports (RTIR) a printed publication which was mailed to thousands of media outlets announcing new authors and their availability for interviews. He booked himself on dozens and dozens of radio and TV shows, and then his book began to sell. That mailer has morphed into the National Publicity Summit a virtual meeting where authors can pitch themselves to show bookers via ZOOM. Check it out here: http://j.mp/PR-Summit
Rachael Ray: From Cooking Demonstrations to TV Stardom
A successful career in the writing field can also open up many other opportunities. Everyone knows who Rachael Ray is, whether it is from her TV shows, bestselling books, or product lines. Did you know that her career began with some in-store cooking demonstrations, which led to cookbooks and radio appearances?
Before her big break, Rachael Ray had sold around 10,000 cookbooks and was appearing regularly on her own TV segment. However, working behind the scenes, her publicist was booking her on a number of radio shows to promote two of her cookbooks, Comfort Foods and Veggie Meals. While on these programs, listening in was a friend of the Food Network’s VP of Programming as well as Al Roker the weatherman from The Today Show. Their praise of her segment led to hit appearances on both networks. Then, she received the call from Oprah that launched her daily TV show.
Rachael Ray can trace her “big break” to that one radio interview.
The Real Secret to a Book’s Success: Publicity
I personally worked with Jared Knott, author of Tiny Blunders/Big Disasters. His terrific book began with few reviews and little attention. Westwind created a press kit, book trailer, solicited book reviews, posted on Twitter and other social media. We booked Knott on dozens of radio interviews and podcasts. Jared is an engaging interview and his enthusiasm drove sales. With the newfound spotlight, Tiny Blunders/Big Disasters made its way onto eight Amazon Bestseller lists, and it now has more than 3,000 reviews. At one point the reviews were coming in so fast, we could even watch the number of reviews tick up on Amazon right before our eyes!
Knott says, “It is one thing to have a very good book. It is something else for the world to know about it, like it and want to buy it.” With the help of publicity, his book has kept up its popularity for over a year and is still growing. Knott was very complimentary about our services and has graciously thanked me. “No one gets better or more powerful results in a shorter time than Scott Lorenz of Westwind Book Marketing. He knows the industry inside and out. He and his very professional team know what works, what doesn’t work.” Thank you, Jared!
Keila Shaheen: TikTok’s Role in Book Publicity
Even self-published books can become hits with the right publicity. Social media sites such as TikTok allow authors to reach a new audience. Keila Shaheen, self-published author of the book The Shadow Work Journal, became a bestseller thanks to the app. Fellow influencer Kohn Gray (@girldadsos) raved about Shaheen’s work, making many short-form videos about it, leading thousands to purchase the book directly from TikTok Shop. It has now sold over a million copies.
While TV shows and radio programs are still around, social media has taken the new generations by storm. One hit post or video can bring millions of people to an author’s page. It’s a new form of publicity that is already showing its incredible success.
Interviews on podcasts, radio, TV, and print help truly motivated book readers to buy a book. If they like an author interview, they’ll read the synopsis, check out the reviews, and then buy the book. If they like it, those book buyers become advocates themselves and tell their friends, family, and associates. For authors, there are tons of resources out there for publicity. Hiring agents, using social media, and traditional marketing are just some first steps.
Still unsure? Check out this list of 127 ways that publicity can benefit authors.
The Bottom Line: Word-of-Mouth IS FREE, but it takes a financial commitment from the author or publisher to get the publicity going so that word-of-mouth can do its work.
About Book Publicist Scott Lorenz
Book publicist Scott Lorenz is President of Westwind Book Marketing, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Book Marketing at https://WestwindBookMarketing.com or contact Lorenz at [email protected] or 734-667-2090. Want help titling a book? Check out Scott Lorenz’s new award-winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net
by Scott Lorenz | Blog, Book Marketing, Book Publicity, Book Publishing, Marketing a Book, Writing a Book
By Scott Lorenz
Westwind Book Marketing
Biographies and memoirs are commonly confused, both telling personal stories about an individual’s life. However, there is a distinct difference, and this plays an important role in the purpose of the book and how it is marketed. Let’s take a look at both!
Biography
A biography is a nonfiction account of a person’s entire life. It includes key events that shaped them as a person, as well as information about their relationships, work, education, and defining character traits. Biographies can be written about both people who have passed or people who are alive today. Sometimes, biographies are written by the subject themself, and this is known as an autobiography.
The information presented in a biography is objective and factual, often taken from first-hand accounts such as interviews, letters, diaries, newspapers, and more. Biographies are often written in the third person. The main goal of a biography is to present a fact-based record of someone’s childhood, adolescence, and adulthood.
Here are some examples of well-known biographies. All of these extend over their subjects’ entire lives and come from reliable sources.
- Steve Jobs by Walter Isaacson: “Based on more than forty interviews with Steve Jobs conducted over two years—as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries.”
- The Immortal Life of Henrietta Lacks by Rebecca Skloot: “Over the decade it took to uncover this story, Rebecca became enmeshed in the lives of the Lacks family—especially Henrietta’s daughter Deborah. Deborah was consumed with questions: Had scientists cloned her mother? Had they killed her to harvest her cells? And if her mother was so important to medicine, why couldn’t her children afford health insurance?”
- Alan Turing: The Enigma by Andrew Hodges: “This New York Times bestselling biography of the founder of computer science, with a new preface by the author that addresses Turing’s royal pardon in 2013, is the definitive account of an extraordinary mind and life.”
- Frida: A Biography of Frida Kahlo by Hayden Herrera: “This engrossing biography of Mexican painter Frida Kahlo reveals a woman of extreme magnetism and originality, an artist whose sensual vibrancy came straight from her own experiences.”
- Mad Girl’s Love Song: Sylvia Plath and Life Before Ted by Andrew Wilson: “Drawing on exclusive interviews with friends and lovers who have never spoken openly about Plath before and using previously unavailable archives and papers, this is the first book to focus on the early life of the twentieth century’s most popular and enduring female poet.”
Memoir
A memoir is a story of a person’s life as told by that person. Unlike an autobiography, a memoir centers on emotion and reflection rather than a timeline. Memoirs tend to be limited to a specific time or experience. Memoirs generally fit into one of the following structures: flashback, chronological, themed, or overcoming a struggle.
Memoirs come directly from the source and don’t take an objective approach, since they focus on how the author perceived a situation or event. They are written from a first-person point of view. Memoirs take aspects of fiction novels as well, as they include scenes, dialogue, and an engaging narrative. The main goal of a memoir is for an author to explore a specific theme or situation in their life in an emotion-based way.
Here are some examples of memoirs. Each one focuses on a theme or event that had a profound impact on the author’s life.
- I Know Why The Caged Bird Sings by Maya Angelou: “I Know Why the Caged Bird Sings captures the longing of lonely children, the brute insult of bigotry, and the wonder of words that can make the world right. Maya Angelou’s debut memoir is a modern American classic beloved worldwide.”
- Into Thin Air: A Personal Account of the Mount Everest Disaster by Jon Krakauer: “A bank of clouds was assembling on the not-so-distant horizon, but journalist-mountaineer Jon Krakauer, standing on the summit of Mt. Everest, saw nothing that ‘suggested that a murderous storm was bearing down.’ He was wrong. By writing Into Thin Air, Krakauer may have hoped to exorcise some of his own demons and lay to rest some of the painful questions that still surround the event.”
- Eat, Pray, Love by Elizabeth Gilbert: “This wise and rapturous book is the story of how she left behind all these outward marks of success, and set out to explore three different aspects of her nature, against the backdrop of three different cultures: pleasure in Italy, devotion in India, and on the Indonesian island of Bali, a balance between worldly enjoyment and divine transcendence.”
- The Year of Magical Thinking by Joan Didion: “This powerful book is Didion’s attempt to make sense of the ’weeks and then months that cut loose any fixed idea I ever had about death, about illness, about marriage and children and memory, about the shallowness of sanity, about life itself.’”
- Night by Elie Wiesel: “Night is Elie Wiesel’s masterpiece, a candid, horrific, and deeply poignant autobiographical account of his survival as a teenager in the Nazi death camps.”
Why does this distinction matter?
Websites like Amazon categorize biographies and memoirs into the same section, so why should they be marketed differently? In a nutshell, biographies and memoirs hold different purposes for readers. A person researching an individual will likely prefer the fact-based biography, while someone looking for a relatable story will gravitate towards a memoir. Therefore, books should be marketed as such to reach their intended audience.
When marketing biographies, focus on the factual aspects. Highlight the first-hand sources, such as photos or interviews. Emphasize what your book offers that a source like Wikipedia does not.
When marketing memoirs, use the emotional aspects to your advantage. Many memoirs focus on childhood events, marriage, divorce, or other life events that readers can relate to. Memoirs can be marketed similarly to fiction novels, although the non-fiction aspect sets them apart as unique stories.
The Bottom Line: Biographies are factual accounts of an individual’s entire life, while memoirs focus on the emotional aspects of a specific event or theme in the author’s life.
About Book Publicist Scott Lorenz
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.
Learn more about Westwind Book Marketing at https://WestwindBookMarketing.com or contact Lorenz at [email protected] or 734-667-2090. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award-winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.
